The Thriving Farmer Podcast

243. Jessica Hall on Unearthing the Heirloom Mum Movement

Informações:

Sinopsis

What does it take to run a successful flower farm?  On this episode of the Thriving Farmer Podcast, we’re joined by Jessica Hall who is the Owner, Visionary, and Weeder-in-Chief at Harmony Harvest Farm. Located in the beautiful Shenandoah Valley of Virginia, her farm is known for pioneering nationwide direct-to-consumer bouquet shipping. With over 15 years in the industry, Jessica is driven by the belief that #FreshFlowersRule and everyone can live a better life through flowers.  Tune in today to hear all about the evolution of Harmony Harvest Farm and how they enhance their community and thrive as a result!   You’ll hear: How Jessica discovered her calling to be a flower farmer  2:20 When Jessica knew she wanted to switch gears from weddings 13:06 About the Harmony Harvest Victory Garden and how it’s doing today 27:30 More about The Mum Project  49:55 How Jessica keeps track of all their inventory and production 58:44 How Harmony Harvest keeps their mother plants in their greenhouse 1:05:40 What gives their