Peppershock Marketing Expeditions Podcast

Founder and Fire Chief, Lynette Hoy, has a core value of community service,which is reflected in the many heart-based projects that Firetalker PRsupports. She is a strong advocate for the American Cancer Society, serving oncommittees for events, managing event promotion, and public relations00:25 - 00:45 Welcome to Peppershock Media’s Marketing Expedition Podcast00:46 - 01:49 Lynette’s Bio01:50 - 07:15 Marketing Essentials Moment: What is a VNR (Video News Release)?07:16 - 09:37 Lynette, welcome to the show!09:38 - 14:05 Success Stories and Client Impact14:06 - 19:35 AI-Generated Content Ethics19:36 - 21:20 Accountability in Leveraging Technology21:21 - 26:36 Shifting Work Preferences and Connection26:37 - 31:41 Building Meaningful Connections in Business31:42 - 34:04 Networking Strategies34:05 - 34:54 Check out the awesome, affordable outfits that are delivered to your doorstep each month from Nadine West. Get $10 credit and free shipping on your first order.34:55 - 40:57 Optimizing your LinkedIn profile40:5