Peppershock Marketing Expeditions Podcast

Ryan Margolin is the CEO of Professional Hair Labs—one of the world's leading manufacturers and suppliers of premium hair products. Ryan delivers strategic insights regarding current market dynamics and handles all aspects of digital marketing, including SEO, marketing strategies, and CRO.00:00 - 00:15 “One of the biggest problems, I think, is business owners. No matter at what stage they're at, they find it hard to let go. And if you cannot let go, you become the bottleneck and your business, and you will stay exactly where you are. And that's a tough pill to swallow for some people." — Ryan Margolin00:16 - 00:34 Welcome to Peppershock Media’s Marketing Expedition Podcast00:35 - 02:27 Ryan’s Background02:28 - 08:50 Marketing Essentials Moment: Disruption08:51 - 13:48 Ryan, Welcome to the show!13:49 - 17:42 Healthy conflict of belief system17:43 - 21:29 Creative Process21:30 - 25:07 Partnering with the consumers25:08 - 27:57 Building your audience27:58 - 31:00 Educating your consumers31:01 - 32:01 Hello Audio