Peppershock Marketing Expeditions Podcast

After working in enrollment management where she focused on strategic recruitment and marketing, Erica Salm Rench managed a team of online marketers at the largest digital marketing company in the Gulf South. There, she supported the web development, SEO, online advertising, and content marketing teams in executing strategies that elevated organizations to stand out and be seen amongst the chaos of the online marketplace. Now, as the COO of rasa.io, she gets to blend her love of digital marketing technology, partnership development, and customer support in order to support the incredible community of clients. 00:00 - 00:14 “If you look at how you spend your time over the course of a week, there are probably hours and hours of time spent where you could either automate away or use a smart AI technology…”00:15 - 00:33 Welcome to Peppershock Media’s Marketing Expedition Podcast00:34 – 01:26 Erica’s Bio01:27 - 06:24 Marketing Essentials Moment: Accelerating W-O-M Advertising06:25 - 09:23 Welcome to the show,