Peppershock Marketing Expeditions Podcast

How to Scale Your Business with Affiliate PR with Kaila O’Connor | Marketing Expedition Podcast

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Sinopsis

After a decade-long PR career filled with panic attacks, burnout, and low worth, Kaila stumbled across something that changed her life immediately: affiliate marketing. Kaila quickly became a self-taught pioneer in this new age of Affiliate PR. With a Rolodex of key editor relationships and intuitive decision-making guided by her Human Design chart, Kaila’s proven ability to generate high-revenue media coverage has disrupted the PR industry and its “always on the grind” mentality. Since Kaila founded KMO Consulting in December 2020, KMO has secured over 1,000 top-tier articles for DTC brands, trained over 30 PR agency owners in Affiliate PR, trained more than 80 Condé Nast editors in Affiliate Marketing, and generated over $500,000 in revenue - all while ensuring she and her team operate in pure energetic alignment. 00:00 - 00:14 SEO is a big nuance with publishers…00:15 - 00:32 Welcome to Peppershock Media’s Marketing Expedition Podcast00:33 – 01:39 Kaila’s Bio01:40 - 07:00 Marketing Essentials Moment: