Peppershock Marketing Expeditions Podcast

Lisa Gable is recognized worldwide as a turnaround mastermind and innovative businesswoman. For more than 30 years, she has been called to turnaround failing organizations—businesses, teams, nonprofits, political campaigns, and government projects—and solve seemingly intractable problems. Over time, Lisa has learned the key to course-correct when things go South is applying the discipline of process engineering—carefully reevaluating everything your organization does and how it does it—with diplomacy and humanity, taking care of relationships and forging strong partnerships. As a CEO, former US Ambassador, and advisor to Fortune 500 companies, Lisa has orchestrated the successful turnarounds of private and public organizations in all industries. www.turnaroundbook.com00:00 - 01:43 Lisa’s Bio01:44 - 02:40 https://www.peppershock.com/product/aspiration-75-offer/02:41 - 09:33 Marketing Essentials Moment: Identifying Your Target Market09:34 - 09: 57 Welcome to Peppershock Media’s Marketing Expedition Podcast09:58