Sales Enablement PRO Podcast

Olivia Fuller: Hi, and welcome to Book Club, a Sales Enablement PRO podcast. I’m Olivia Fuller. Sales enablement is a constantly evolving space and we’re here to help professionals stay up to date on the latest trends and best practices so they can be more effective in their jobs. So, you’ve likely heard of IQ or the intelligence quotient, which measures our logic and reasoning abilities. And you’ve also likely heard of EQ, which measures our emotional intelligence. But what about PQ? In his new book, “Selling Through Partnering Skills”, Fred Copestake explains how partnering intelligence is a critical third layer of skills that salespeople need to be successful today. When people know how to build effective partnerships, it can lead to increased trust, collaboration, and more. So, we’re so excited to have Fred join our podcast today to share some of the key insights from his book. Fred, can you please introduce yourself to our audience? Fred Copestake: Sure. Yeah. So, Fred Copestake. Congra