Sales Enablement PRO Podcast
Book Club: Julie Hansen on Applying Acting Techniques for Sales Success
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Sinopsis
Olivia Fuller: Hi, and welcome to Book Club, a Sales Enablement PRO podcast. I’m Olivia Fuller. Sales enablement is a constantly evolving space and we’re here to help professionals stay up to date on the latest trends and best practices, so they can be more effective in their jobs. Today, I’m so excited to have Julie Hansen, author of “Act Like A Sales Pro” and “Sales Presentations for Dummies” here to talk to us. Julie, I’d love if you could just take a minute and introduce yourself and your role to our audience. Julie Hansen: Yes. So I started out in sales and, also, somewhere along the way, started doing some acting and, after a 20-year career in sales, I started my own business – Performance Sales and Training, which is really coaching salespeople to use acting techniques for those customer-focused engagements, whether that’s a presentation or demo or a pitch, because they really are applicable there. So, that evolved into a business. I work with sales teams all over the worl