Sales Enablement PRO Podcast

Shawnna Sumaoang: Hi, and welcome to the Sales Enablement PRO podcast. I am Shawnna Sumaoang. Sales enablement is a constantly evolving space, and we’re here to help professionals stay up to date on the latest trends and best practices, so they can be more effective in their jobs. Joining us today is Christopher Kingman, the director of international sales enablement for TransUnion. Chris has extensive sales enablement experience in training and mentoring, and increasing seller efficiency and effectiveness, as well as problem-solving to increase sales productivity. I would like to better understand what have been your most impactful sales enablement initiatives to date and why? Christopher Kingman: When I was in the U.S. part of TransUnion, I created a program to address a very common sales problem. Most sales organizations, as they grow, take their best seller and they promote them to sales leader. But as we learn, and as a lot of people know, those jobs are very different. The skills that make you great at