Great Conversations With Paul Foh

#203 – How He Sold ₦110M Homes Using Only Instagram & LinkedIn | Folajomi Ibrahim | Paul Foh Podcast

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Sinopsis

No billboards. No office. Just content and conviction.In this powerful episode, I sit down with Folajomi Ibrahim, CEO of Cogent Properties, who sold 14 out of 16 luxury homes (₦55M–₦110M) using just Instagram and LinkedIn.No fancy office. No paid ads. Just strategy, storytelling, and a smartphone.What you'll learn in this episode:The exact content strategy to attract high-net-worth buyersHow to sell premium products using personal brandingWhy rejection is fuel, not failureHow to break through fear and build sales confidenceA mindset that closes deals in a digital worldCHAPTERS00:00 – Introduction and Welcome Back02:01 – Shifting Beliefs in Real Estate Selling05:54 – Understanding the Economic Landscape12:07 – The Power of Storytelling in Real Estate15:58 – Identifying Successful Business Models20:14 – The Identity of a Successful Salesperson22:40 – Navigating Failure and Resilience25:44 – Setting Goals and Achieving Success27:25 – Advice for the Next Generation30:40 – The Power of Confidence and Increment