A:360 | The Knowlton Group
A:360 Podcast #16 - Measuring Analytics ROI
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:09:48
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Sinopsis
Today's A:360 discusses a few suggested ways to measure the return on investment (ROI) for your analytics initiatives. A common question I receive is "how do we determine the effectiveness of our analytics efforts?". This podcast's intent is to present a few possible ways to answer that very question.
