The Thriving Farmer Podcast

How can farming protect culture and sustain communities in the midst of conflict? Today on the Thriving Farmer Podcast, Michael is joined by Karmel Abufarha, Marketing Manager of Canaan Palestine. Since 2013, Karmel has worked alongside his father and Palestinian smallholder farmers to create a route-to-market for ancient olive groves and traditional crops. What started as a local effort to safeguard livelihoods has grown into a global movement, connecting Palestinian farmers with consumers who value sustainability, social responsibility, and regenerative practices. Tune in to hear how Karmel and the team at Canaan are preserving cultural heritage, uplifting farming families, and building hope for the next generation. In This Episode, You’ll Hear: Returning to Palestine: What led Karmel to leave Wisconsin and join his family’s farming mission [1:11] Water Conservation: Is mulching an effective method for olive groves? [11:47] Co-op Structure: What does the average family farm look like in Palestine? [13:46]