Marketing Jam

On this episode of Marketing Jam, Darian Kovacs interviews Bilal Jaffery, Customer & Marketing AI Practice Leader at Deloitte Canada. Bilal sits down with us to talk about the role of data in digital marketing, why accounting firms care about marketing, and the power of personalization. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Follow Jelly Marketing: Twitter - https://twitter.com/jellymarketing Facebook - https://facebook.com/jellymarketing LinkedIn - https://www.linkedin.com/company/jelly-marketing/ Instagram - https://instagram.com/jellymarketing Website - https://jellymarketing.com Follow Darian Kovacs: Website - https://jellymarketing.com/darian/ LinkedIn - https://linkedin.com/in/dariankovacs Facebook - https://facebook.com/dariankovacspage/ Instagram - https://instagram.com/dariankovacs/ Twitter - https://twitter.com/dariankovacs Follow Bilal Jaffery: Twitter - https://twitter.com/bilaljaffery LinkedIn - https://www.linkedin.com/in/jaffery/ Advertising Inqu