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Summary of Blue Ocean Strategy from W. Chan Kim & Renee Mauborgne Audiobook by Better Business Summaries

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Listen to this audiobook free with a 30-day trial. Go to http://audiobookspace.com/free Title: Summary of Blue Ocean Strategy from W. Chan Kim & Renee Mauborgne Author: Better Business Summaries Narrator: Angelica Were Format: Unabridged Length: 31 mins Language: English Release date: 05-08-17 Publisher: Better Business Summaries Ratings: 2.5 of 5 out of 2 votes Genres: Business, Career Skills Publisher's Summary: Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant is a 2015 version that updates the original text covering business strategy, first published in 2005. This is a classic handbook offering practical strategies for business students or entrepreneurs who want to get ahead of the competition, break new ground in uncharted territory, and earn access to widespread opportunities for growth, as well as gain a previously under-utilized base of customers. Typically, businesses will mistakenly focus upon competitors when creating strategies. A