Software Process And Measurement Cast

Welcome to the Software Process and Measurement Cast 97! Software Process and Measurement Cast features an essay on time-to-market which is an excerpt from a new writing project I am calling The Metrics Minute.  You will see more essays from this project in the future and a call to action. The first few lines . . . Time-to-market (TTM) is a measure of the calendar duration of a project.  Calendar time  is the granddaddy of all measures of project performance.  The popularity of the measure is driven by its ease of calculation as by definition all projects have a start date and every day that goes by adds one to day to the duration of the project and brings you one day closer to both the predicted and eventual end of the project. Time to market because it's simplicity has a great deal of allure however because of it simplicity it has very little explanatory power. Calendar time is a metric that everyone can understand in theory however how long is too long or why one project takes longer than another can only