Ponderings From The Perch

Owning a business is hard work, but learning when it’s time to let it go can be even harder. For Dianne, choosing to sell 80% of her business was a difficult, but necessary to propel her and her company forward. In this episode of the Flock Stars WIRe Miniseries, Priscilla is joined by Dianne Gardiner – CEO of Bastion Latitude. “My journey started over 10 years ago when I took the leap of faith and actually started my own research business called Latitude Insights.” Widely credited as being a leader in online community research in Australia, Dianne's passion for pragmatic insight runs deep. She established Latitude Insights over 10 years ago, joining the Bastion Collective in 2016, and today she heads up an international team of research experts. “Change is hard for anyone, but unless we lean into it, we aren’t going to become better people.” Dianne and Priscilla’s conversation is packed full of insights on owning your own business, mentorship and learning when its time to let go. Traveling the furthest, Dian