Marketing The Magic
Prince Philip or Wall-E: What Kind of Hero is Your Company?
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:04:24
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Sinopsis
From last-minute Prince Philip to always-there Wall-E, there are a range of hero archetypes used in Disney stories. Likewise, we need to understand what kind of hero our companies play in their marketing stories to be able to develop the right marketing strategies.
