Made It In Music: Interviews With Artists, Songwriters, And Music Industry Pros

What exactly is a creative director? What do they do? What are they looking for?In this podcast, we interview two successful creative directors, Josh Wurzelbacher and Jason Jones, who share their insights on how they got to where they are now, their roles, and helpful advice. Josh Wurzelbacher worked at Capitol for three years, and is now creative director for Centricity. Jason Jones co-founded a marketing website which lead him to a creative marketing position at Capitol, and later to where he is now, director of marketing and creative services at Integrity Music.What exactly is a creative director? Jason and Josh describe it as being“The third leg on the stool… partner with A&R and marketing to make sure there is a compelling visual story that coincides with the sonic story they’re trying to create.”It’s all about songs and sound in the music industry. Creative directors have to be the “advocates for visual language”.Biggest difference in creative now:We live in a single based culture. How sho