Happy Valley Hustle

Host Bill Zimmerman carries the weight on this bonus episode, reflecting on WrestleMania 33, "The Showcase of the Immortals" and the wrestling fan pilgrimage he made in 2017. A multi-day celebration of wrestling that seemingly makes misfit wrestling fans the majority in whatever city that hosts the event, WrestleMania is a feast for the senses, and Bill has your overview. Plus, you'll learn insights on WWE's massive, multi-pronged approach to fan engagement and maybe get some ideas for better connecting with your fans, customers, members, alumni, etc. LEARN MORE: Books by past "Hustle" guests are available at https://www.amazon.com/shop/happyvalleyhustle Read the companion blog post, "Four Ways WWE Has a Bear Hug on Fan Engagement," at https://www.linkedin.com/pulse/four-ways-wwe-has-bear-hug-fan-engagement-bill-zimmerman/ Make sure you always Hear The Hustle: Web: https://www.billzhustle.comFacebook: https://www.facebook.com/HappyValleyHustle/ Twitter: https://twitter.