Catalyst Sale Podcast: Sales Training | Sales Strategy | B2b | Selling | Marketing

SalesTruth with Author Mike Weinberg Mike Weinberg is a consultant, speaker, and has recently authored his 3rd book #SalesTruth.  Both of his first two books have been Amazon bestsellers, and Mike has spoken and consulted on 5 continents in the past year. This discussion hits a number of the items covered in #SalesTruth.  Additionally, we discuss hockey, the NY public school system, sales, sales management, critical thinking, and doing the work.  I hope you enjoy the discussion as much as I did. Questions Discussed Why #SalesTruth? Why do we struggle with doing the work? What can we learn from mimicking those who are successful? Why do we rush to present and demo? What can we learn from Tom and Ron? We discuss these questions and many others. Key Takeaways The majority of the sales population today is under mentored and under coached. Watch the top producers in your company or industry.  Watch what they are doing to secure early-stage meetings with potential customers and mimic their approach.  Learn from