Catalyst Sale Podcast: Sales Training | Sales Strategy | B2b | Selling | Marketing

Christie Walters, co-host The Why & The Buy Podcast, and President iCore Strategy Christie is a speaker, sales & marketing strategist, coach, Gitomer certified advisor, and co-host of the Why and the Buy podcast. This week Christie joins us to share her perspective and experience as a certified coach.  We discuss what changed in her approach pre-certification & post-certification, and discuss how coaching can help you and your organization. Questions Addressed What is Coaching? How does coaching differ from mentoring? What prompted Christie to become a certified coach? Can a boss be a coach? What are some questions we can ask ourselves to determine if coaching is something we will benefit from? Why is authenticity important? How does authenticity impact the way that she coaches? Key Takeaways True coaching is about helping you uncover the brilliance within yourself. As a coach you are not the sage on the stage, you are the guide on the side. The Mentoring relationship is two-sided, a coach is a