Catalyst Sale Podcast: Sales Training | Sales Strategy | B2b | Selling | Marketing

Prospecting - building your well before you need a drink. We have recently passed the mid-point of the year for most sales organizations. How does your pipeline look for the remainder of this year?  What about next year? Q2 has wrapped up, we are moving into what many see as the most financially active period of their sales year.  This week on the Catalyst Sale Podcast we discuss the importance of prospecting and building pipeline.  We discuss a couple of best practices, tools, and tactics.  We also discuss how you may want to approach hunting within the base using methods similar to new customer acquisition. Questions Addressed Where do you start with prospecting? What are some best practices in building pipeline? How do you identify the appropriate vocabulary for a given vertical? What about prospecting within your existing client base? Key Takeaways Pipeline saves lives Start first by defining your "Ideal customer" Size of organization Market/Vertical Link to Territory Planning that Works Identify wh