Catalyst Sale Podcast: Sales Training | Sales Strategy | B2b | Selling | Marketing

Using Data to Improve Sales Performance, Management, and Leadership Rob Käll is the CEO and Co-Founder of Cein, Inc.   Rob is passionate about data, machine learning, natural language processing, and using these technologies to improve organizations.   We met Rob through a listener of the Catalyst Sale podcast, and we think you will enjoy getting to know him as well.  On this episode, we discuss measuring things that matter, using data to gather insight and improve outcomes, how Machine Learning + Human Intelligence improve performance, and many other topics. Questions Addressed Why is data important to Rob? What does it mean to measure what matters? What is Natural Language Processing? How can AI, Data, NLP, be used for personal development, coaching, and management? What does the future look like when considering AI? How do we differentiate between the signal and the noise when it comes to AI and Machine Learning? What are some of the things Rob knows now that he wishes he would have known 5 years ago? Ke