Catalyst Sale Podcast: Sales Training | Sales Strategy | B2b | Selling | Marketing

Guests Christie Walters & Jeff Bajorek - Hosts - The Why and The Buy Podcast This week is a pretty special episode of the Catalyst Sale Podcast.  We have a roundtable of experience on the show, and we go a little longer than usual.  Christie Walters and Jeff Bajorek from The Why and The Buy Podcast join us on part one of a two-part podcast. We discuss how Christie & Jeff met, why they launched a podcast, and what they have learned throughout the process.  We also dive pretty deep into what works in sales, common mistakes and missteps, and how to improve your success.  Questions addressed Why, "The Why and The Buy"? What Happens if you Focus too much on the tech and the tactics? What is wrong with many of the "Thought Leaders" that are out there today? As a Sales Rep - what do you do? Why does the "Wellness Check" not work? Key Takeaways The enemy of good enough is perfect Be willing to start You do not have to walk the path alone The simplest element is typically the most powerful If you know your