Studio Sherpas Podcast

Diversification in your business is essential to its survival. I think that’s something we all learned recently. Yet, you can’t always do everything yourself. Today’s guest explains how he learned to use outside expertise in order to keep his business agile and profitable. Key Takeaways Bringing in outside experts allows you to take on a wide variety of projects. While this is an extra expense, it will likely lead to higher quality work which you can charge more for. Always be looking for more and different opportunities. Complacency will not help you when situations unexpectedly change. About Jeffrey Johnson Jeffrey Johnson has been around cameras all his life. His dad managed a camera shop, and he helped him develop photos in a makeshift darkroom at home. He grew to be passionate about art and music and studied design. But Jeffrey lost his drive to be creative for years, working in sales and management. After a life-changing event and a cross-country move, he decided to take photography classes, which reign