Behind The Idea

Our first podcast on National Beverage Corp - owner of Lacroix sparkling water, FIZZ - left us unquenched. So we brought on Vince Martin, Seeking Alpha author, to go into the ups and downs of the bull case and this one of a kind story. Then we invited Rachel Arthur of Beverage Daily to give us more perspective on what's going on in the industry at large. It leaves a question of how much luck National Beverage Corp had in riding the sparkling water, and whether or not shareholders should care. Learn more about your ad choices. Visit megaphone.fm/adchoices