Ignite Your Purpose

Following The Crowd, Where Does It Get Us? #IYP Following the crowd, where does that get us really? It is a human trait we all fall prey to, this is a fact. Myself included time and time again it happens to me...if I do not know what it is in the end that I want, or what my end goal is.  That is when I will fall prey to it, as well if I do zero research on the "thing" it is that the crowd is following or doing.  We tend to find trust in someone or something (a brand) and from there we (a lot of the time, not all the time) will over ride our own thoughts and processes or research or gut feeling and go with the advice or better yet follow the crowd to whatever the hip new trend is or to whatever all the cool kids are doing. It's this over ride that has me fascinated, we will give our power away, we will give our self discovery away, we will give our intuition away, we will give our learning process away because we feel or we believe that the person / brand who has recommended a certain something has more p