Proof To Product

Hi Friends, Happy New Year!  This week on the podcast we're rerunning three of my top podcast episodes focused on sales & marketing for wholesale. If wholesale is a revenue stream that you’re working to grow, I invite you to join me for Paper Camp. Head to prooftoproduct.com/papercamp to get all the details and join our waitlist so you're the first to hear when doors open.   --------------- Hey friends! As more and more of you are dipping your toes into the world of virtual tradeshows I’ve been receiving questions on how to build out strategic marketing plans for these events. That’s why today I am exploring the tactics you can implement to help reach more of your wholesale customers at a virtual tradeshow event. You’ll learn how you can determine if a virtual tradeshow is the right fit for you and your budget. I discuss using a tiered outreach system and all of the different avenues I recommend using (plus tips for optimizing each one!)   ON TODAY’S EPISODE:  Questions to ask yourself when considering a