Studio Sherpas Podcast

As video makers, YouTube seems like a natural fit. You can use it to grow a channel and connect with an audience and clients. But many people struggle to do so. It’s just not as intuitive or straight-forwards as it might seem. Today’s guest is on a mission to help people like you and me find success on YouTube. Key Takeaways Creating a specialized channel on YouTube will present you as an expert in your field. This will attract the type of customer you want and allow you to charge a premium for your work. Value needs to be the main focus of your videos. Instead of making them advertisements for your business, make them about what value your viewers and clients will receive from you. About Scott Simson As a YouTube content creator with almost 400,000 followers and CEO of Video Marketing World, Scott is recognized as an expert at video marketing and creating online communities with video. His creative and viral style videos have racked up over 120 million views personally, and he is responsible for helping gene