She's Building Her Empire: Female Entrepreneurs | Women In Business | Online Marketing | Management | Productivity | Launchi

Good work yesterday! Getting clear about what your offer is going to be was step 1. Step 2? How much should you charge for that offer? Exciting stuff, right?!! We are all in business to make money, there is no denying that. But how we make that money is equally important to the life and sustainability of your business. We can either use “push” tactics to make people buy your offer… OR… we can “pull” the perfect clients in with a well-designed and beautifully-priced offer. Day 2 of the “5 Days to Your Irresistible Offer Challenge” is all about pricing your offer in a way that becomes a total steal. Day 2 – PRICING YOUR OFFER Pricing is as much an art as it is a science, one that relies on market research as well as psychology of your perfect person. When priced correctly, your offer can turbocharge your sales without you having to justify anything at all. Get your pricing strategy wrong and you may repel people without you even knowing about it. But here’s the thing. There's no one surefire way to price you