Pr Hangover

Environmental Crisis Communications with Jason Mashum

Informações:

Sinopsis

Recently, I had the opportunity to chat with Jason Manshum, a Grand Valley State University graduate and adjunct professor. Jason’s work has involved public affairs regarding multiple environmental-related crises in the state of Michigan. Listen to hear him chat about why we need to form relationships in PR before we need them, what it’s like to craft messages in the midst of one the worst inland oil spill in the history of the U.S, and why he values putting the emphasis on the ‘R’ in PR.