I Love Bookkeeping

Does your business need a referral partner? Should you even be building referral relationships with other bookkeepers in your space? Co-hosts Hannah Robinson and Melissa Honan share their thoughts on why and how you can build mutually-beneficial referral relationships with other service providers in your space. Melissa starts off by explaining who an official referral partner is and why you need a signed document that clearly states what you'll both get from the relationship. Melissa describes the types of referral partners she has in the painting sphere. She also reveals her process of identifying potential partners and the best places to find them. When asked about her social media marketing strategy, Hannah explains how she primarily focuses on potential buyers and not people who are only interested in her content. Melissa reveals how she landed their biggest referral partner and how they've benefited from the relationship so far. Hannah discusses easy-to-implement ideas on overcoming the fear of reaching