May The Best Brand Win

Math was not my favorite subject mostly because you couldn’t BS your way through it.  There’s a process, an order to how you do it and there isn’t any room for improvisation.  Well, after studying thousands of marketing campaigns from b2b and b2c companies, I can tell you there’s a order of operations for marketing too.  We’re gonna talk about it and still have time to hit who’s winning and losing on another semi-entertaining episode of May the Best Brand Win on Entertalk!