May The Best Brand Win
05/20/16 Episode 13: When Your Crisis Comes: All you need to know about crisis communications
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:57:03
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Sinopsis
In a world where people are literally sitting around waiting to be offended, brands enter crisis mode more than ever and it’s going to happen to you whether it’s a product recall, a data hack or just someone in the company doing something bad. This week’s episode lucky number 13 will delve into what makes a crisis, how to prepare and what to do when your brand’s crisis comes knocking.