Lex Levinrad Real Estate Investor, Speaker, Author & Mentor

One of the best ways to locate real estate deals is by something called “driving for dollars”. Many of your competitors may be mailing post cards and yellow letters, or paying for expensive pay per click campaigns on Google or buying Facebook Ads. Some of your competitors may even be using automated dialers to cold call expired listings, for sale by owners or targeted lists that they have acquired. Those approaches all work great (and we use them all). But let me ask you a question. How many of your competitors are actually getting into their car and driving around looking for deals? The answer is not many! How do I know this? Because I find deals all of the time that are right in my backyard! Almost every single time I get in my car, and go driving through my target markets, I find deals. Almost every single time! Investors have become spoiled and lazy. It is easy to overlook this old approach of “driving for dollars”. But it works. Driving through any neighborhood and noticing vacant, boarded up properties,