Website 101 Podcast

What is PR and Marketing - a look at the traditional approach and then a discussion of how Lyndon is turning that approach upside down. There were a couple of technical issues from 30:00 to 31:50 resulting in some overlapping voices. Once past this section everything is back to normal. Public relations is the process of building strong mutually beneficial relationships between a stakeholder and an organization.Marketing is getting people to do things that have a commercial value.We talk about how a small business can get PR and Marketing without the deep pockets of a large conglomerate. And how your company website can be utilized in this area.Relationship strength and mode of communication is very important. Show Links Startup PR, Marketing & Publicity – The Future is Lean The Lean Communications Framework Maserati’s SuperBowl “Strike” Was Public Relations NOT Advertising