Website 101 Podcast

In this episode I talk with Isaac Rudansky about what a landing page is and how to get the most out of landing pages for your business. Isaac defines what a landing page is and when you would create a landing page for a specific campaign or market. We also talk about what makes a successful landing page, successful. What is a conversion and the different typs of conversions that you may want to track.A/B testingLanding pages are best built in a landing page builder optimizer, not your website CMSCall to action, goal of the page Show Links Landing Page Design (Udemy Course) Google Optimize Optimizely Visual Website Optimizer Unbounce Lead Pages Webflow Conversion XL Nielson Norman Group More Website 101 Podcast Email