Online Marketing Made Easy With Amy Porterfield

Informações:

Sinopsis

How do I start an online business? Grow my email list to thousands of subscribers? Sell more and grow faster? These are just some of the big questions that leading online marketing strategist, Amy Porterfield, digs into on the top-ranked Online Marketing Made Easy Podcast. Featuring insights from A-List online marketing experts (Russell Brunson, John Lee Dumas, Rick Mulready, Marie Forleo, etc.) as well as mini marketing masterclasses and step-by-step guides, each episode is designed to help you take immediate action on the most important strategies for starting, scaling and automating your online business. Amys specialty is getting into the online trenches with you. Thinking about creating an online course? Want to promote with webinars? Need help with your Facebook ads? Discover why hundreds of thousands of online business owners turn to Amy Porterfield to generate more profits and to make sense of the online marketing space, implement the strategies that really get results, and turn that side hustle into a business that lasts.

Episodios

  • #372: How Much Does It Actually Cost To Start  Successfully Grow A Biz with Jamie Trull

    #372: How Much Does It Actually Cost To Start & Successfully Grow A Biz with Jamie Trull

    15/04/2021 Duración: 36min

    In this episode, she and I help you get clear on finances and the secrets to saving money, so you can run a successful (and lucrative) business.  If you’re anything like me you may have fallen for shiny object syndrome a time or two while running your business.  Raise your hand if you’ve found yourself buying courses or subscriptions that weren’t what you really needed to get your business off the ground... Yep. I’ve been there, too. Here’s the thing, knowing what financial investments to make when you’re running an online business can be confusing. And it can be easy to invest in a product, service, or tool you think you need but isn’t actually what you need at all. If you’re just starting out as a business owner or you’ve been at this for a while, figuring out your finances is an essential part of your journey.  This is why I have my peer, student, and financial expert, Jamie Trull on the show today.  During the episode, we dive into what it looks like to actually start a business from a financial standpoin

  • #371: The 30,000 Foot View: Crafting Your 4-Part Customer Journey

    #371: The 30,000 Foot View: Crafting Your 4-Part Customer Journey

    08/04/2021 Duración: 21min

    An online buyer’s experience that’s effectively mapped out from start to finish can help you create the entrepreneurial family of your dreams -- one where everyone feels seen, heard, and understood. Being intentional about crafting a clear journey for your business is key to cultivating a community and showing your audience that they matter and aren’t just another number or subscriber. In today’s podcast episode, I’ll teach you the four phases you need to consider when thinking about the journey of each of your loyal fans. Phases that include: Phase 1: Attraction Phase 2: Nurture Phase 3: Promotion Phase 4: Onboarding (don’t miss the one element in phase four you can’t skip but many entrepreneurs do!)  I’ll also show you how to put together your business pathway (or revitalize the pathway you already have) in order to keep your loyal fans on track through the entire time they’re with you on your business journey. Get ready to knock the socks off your customers and create a journey they can remember with to

  • #370: Behind-The-Scenes: How I Collect Money-Making Testimonials

    #370: Behind-The-Scenes: How I Collect Money-Making Testimonials

    01/04/2021 Duración: 31min

    Customer testimonials can help you grow your business online and expand your reach.  Your digital course and online business success will skyrocket when you have glowing testimonials to share with the world.  Are you interested in significantly increasing your sales, boosting your lead magnet sign-ups and email subscribers, or growing your audience exponentially? I have a feeling you’re saying, “Come on, Amy! Of course, I am!” Well my friend, listen up because I’m going to tell you one simple strategy that will help you do all of those things I mentioned.  Two words… glowing testimonials.  They are simply the bread and butter of your business, and today, I’m giving you my behind-the-scenes, step-by-step process for finding and gathering testimonials that will be so top-notch that they do the selling for you.  And yes, there is a process -- trust me! In this episode, you’ll learn… why testimonials are worth spending time collecting how to find them how to request them how to conduct an interview the

  • #369: Common Strategies For Uncommon Success With John Lee Dumas

    #369: Common Strategies For Uncommon Success With John Lee Dumas

    29/03/2021 Duración: 37min

    John Lee Dumas teaches his most successful online business strategies Get ready to take action and accomplish your entrepreneurial goals Success secrets? Out-of-the-box thinking? Business plans that work wonders?  Ok, friend, you know what that means. Today’s podcast guest is FIRE. I’m so excited to welcome John Lee Dumas back for his 4th appearance on the podcast. This episode is a must-listen, especially if your entrepreneurial and digital course goals include time and location freedom, financial independence, personal fulfillment… and more.  As an entrepreneur that has helped set the foundation for business success in the online marketplace and who has interviewed thousands of the world’s most successful entrepreneurs on his podcast, Entrepreneurs on Fire, John Lee Dumas is giving us his best secrets when it comes to: Building a content plan Diversifying your revenue streams Increasing traffic (um, YES PLEASE!)  Plus… John reveals his business success tips and his out-of-the-box thinking when it comes to

  • #368: Kick These Excuses To The Curb: 5 Digital Course Myths Debunked

    #368: Kick These Excuses To The Curb: 5 Digital Course Myths Debunked

    25/03/2021 Duración: 19min

    Here’s a glance at this episode... [03:58] Myth#1: Creating a digital course takes too much time. If you want to create a course, you're going to have to set aside some devoted time and effort. [07:18] Myth #2: You need a huge email list to sell a digital course. You can launch with a small list and still achieve success. It's about quality over quantity.  [09:09] Myth #3: You have to be a video or webinar expert. You don't have to be an expert to begin, my friend. You'll get more comfortable over time -- trust me! [11:38] Myth #4: You have to have everything figured out before you get started. Where will you be one year from now if you keep waiting? The longer you wait, the less likely you'll ever start. Just start somewhere! [14:00] Myth #5: It's really expensive to create and launch a digital course. You don't need to spend very much to do your first few launches. In fact, you can even sell your course before you create anything -- something I teach in Digital Course Academy! Rate, Review, & Subscrib

  • #367: How This Mompreneur Stopped Trading Time For Dollars ( You Can Too) with Maria Dior Duegaard Amdahl

    #367: How This Mompreneur Stopped Trading Time For Dollars (& You Can Too) with Maria Dior Duegaard Amdahl

    18/03/2021 Duración: 34min

    Organic business growth can happen even when you’re juggling home-life responsibilities. Holy Cow, friend! Wait until you listen to this conversation with my student and 7-figure business owner, Maria Dior Duegaard Amdahl. I wanted to invite Maria to the show because I knew her entrepreneurial journey is one that will light a fire under your you-know-what and give you the exact steps you need to take action.   When Maria started her business she was juggling a lot -- her business plan, her family (she’s got three kiddos, a hubby, and a dog at home!), and building her online community. As a successful health coach working 1:1 with entrepreneurs, it didn’t take Maria long to realize that she was trading time for dollars and needed to pivot to a different path. (And quickly!)  In this episode, Maria takes us along on her journey from trading time for dollars to running a $3 million dollar business.  And as you listen to our conversation, I know you’ll see that she’s no different from you. Her success can be your

  • SPECIAL: Facebook iOS Update For Ad Campaigns: All You Need To Know

    SPECIAL: Facebook iOS Update For Ad Campaigns: All You Need To Know

    15/03/2021 Duración: 34min

    In this very special bonus podcast episode, my friend Salome Schillack, and I are talking about how Facebook (and Instagram) are making changes to their ability to target some iOS users. (If you’ve got an Apple product, that’s you!) The result? This presents a little hiccup for entrepreneurs wanting to use their ad platform to track customers and conversions. And while this does make things a little more challenging, all is not lost. There are ways to navigate the changes and minimize how it disrupts your ad campaigns.  If you’re using Facebook ads to launch bigger, scale faster, and grow your audience online, this episode is one you want to listen to immediately. Join me and Salome, as we talk about these changes, how to work with them to create successful ads, and what next steps you need to take to continue seeing results from the ads you’re running.

  • #366: How To Turn Your Expertise Into A Successful Course with Azhelle Wade

    #366: How To Turn Your Expertise Into A Successful Course with Azhelle Wade

    11/03/2021 Duración: 43min

    Are you ready for your brand to be widely known?  Learn how to turn your expertise into a digital course with Azhelle Wade.  I love bragging about my students. Honestly! The stuff they do always amazes me.  And what’s even more fun is that I know you like to hear their stories and strategies too.  So it’s a win-win when they’re a podcast guest!  I’m so excited to introduce you to my Digital Course Academy student, Azhelle Wade.  Azhelle is an amazing student of mine. She's an entrepreneur, President of The Toy Coach, and host of the podcast, Making It in The Toy Industry and knows a thing or two about the power of taking your expertise and turning it into a successful course. And if you’re wondering if you too can take your know-how and turn it into a passionate online business, you’re in luck! In this interview, Azhelle didn’t hold back from sharing her process and strategy that she used to get her expertise out into the world and kickstart her journey as an entrepreneur. In this episode we talked about: Ma

  • #365: Leave Your 9-5  Kickstart Being Your Own Boss: Here’s How!

    #365: Leave Your 9-5 & Kickstart Being Your Own Boss: Here’s How!

    04/03/2021 Duración: 25min

    Are you ready to be your own boss and create a new online business?  Make the leap from your 9 to 5 and kick start your entrepreneurial journey!  Before I started my business, I would sit in my corporate cubicle and dream about creating a digital course and online business.  The problem was, I had no idea how to create a digital course. I also didn't have an email list, a social media following, or a roadmap to show me how to leave my cubicle behind and build an online business. Raise your hand if you can relate! If this sounds anything like you and you’re ready to make the leap from 9 to 5 cubicle to digital course entrepreneurship, I’m excited for you to hear all about it in this podcast episode. In it, I tell you all about what I’ve learned over the last 11 plus years of building a thriving digital course business -- stories and practices you can put into place today to save you the time and headaches that I experienced along the way. (Boy how I wish someone would have done the same for me early on.)  If y

  • #364: How I Do It: Boost Your Sales with These 5 Course Enhancements

    #364: How I Do It: Boost Your Sales with These 5 Course Enhancements

    25/02/2021 Duración: 28min

    Here’s a glance at this episode... [04:07] #1: Adding a visual element like a PDF framework or guide! [09:01] #2: Invite guests to contribute. A guest can provide a different perspective and enhance your audience's experience.  [13:47] #3: Use templates. Create a resource that creates a quick win. I offer an upsell of slide deck templates.  [16:48] #4: Offer swipe files. Materials that you've used but have edited so your students can make it their own.  [20:55] #5: Give them more of you. (My personal favorite!) Your students want more of you! Schedule where you can show up for your students in advance. Rate, Review, & Subscribe on Apple Podcasts ‘I love Amy and Online Marketing Made Easy.’

  • #363: How To Silence Your Inner Critic  Commit To Success With Jamie Kern Lima

    #363: How To Silence Your Inner Critic & Commit To Success With Jamie Kern Lima

    22/02/2021 Duración: 55min

    Here’s a glance at this episode... [16:05] Jamie shares her secret to getting through years of rejection.  [26:16] Write down things that are inspiring and true about you and keep them in your magic toolbox. (I love this idea!)  [28:46] You're not here to compete with anybody else other than who you're born to become. (Let’s put that on repeat! [41:36] When you're an entrepreneur getting a “no” can definitely feel personal. Figure out how to keep it from being personal and trust the journey.  [48:30] “The failure is never being willing to actually hear who you're called to be and the truth of who you are.” - Jamie Kern Lima

  • #362: How To Write Emails That Actually Get Opened with Zafira Rajan

    #362: How To Write Emails That Actually Get Opened with Zafira Rajan

    18/02/2021 Duración: 41min

    Want to write weekly emails that *actually* get opened? Read on…  That’s right, my friend! Writing your weekly emails doesn’t have to be a chore. In fact, it can be a joy, and my guest in this episode will give you the tools you need to make that a reality.  Her name is Zafira Rajan, and she’s a strategic launch copywriter and soulful strategist committed to helping conscious entrepreneurs build, grow, and scale their businesses using storytelling.  In this episode, she’s sharing a step-by-step for identifying what she calls “Personality Pillars,” which will give you a bank of ideas to have on hand when you’re ready to sit down and write. As well as her top three strategies for creating a weekly non-negotiable ritual for writing consistent email copy. How To Become A Pro Copywriter [09:26] Personality pillars are at the core of how Zafira shows up for brands. It's about showing the dimensions of you. [14:36] Your first pillar is your core values. We all have values and things we stand for whether they are bu

  • Bonus: How To Get A Quick Cash Boost For Your Business

    Bonus: How To Get A Quick Cash Boost For Your Business

    15/02/2021 Duración: 24min

    What if I told you I have a few fun strategies for making a quick cash boost for your business...  Would you be interested in hearing more? I thought you might be.  In this episode, I share six strategies for getting a nice little cash injection for your business.  I recently went live in my Thrive Facebook group to share these strategies, and it was a hit. So naturally, I wanted to share it with you.  If you’re tuning into this episode in realtime, we are a few weeks away from the doors opening to my signature program, Digital Course Academy. And so, to support those who want to enroll, I put together these savvy strategies.  But then I got to thinking, whether you’re going to join me in DCA or not, I think any entrepreneur would love a quick cash injection whether they use it to invest back into their business or if they use it to pay their mortgage.  So, here we are. Enjoy these six strategies but promise me this… if you’re going to use any of them, be sure you go all in -- play full out. Deal?  How to get

  • #361: Your Clubhouse Invite: Is This Social Platform Right For You With Coach Glitter

    #361: Your Clubhouse Invite: Is This Social Platform Right For You With Coach Glitter

    11/02/2021 Duración: 01h08min

    Wanna know everything about Clubhouse? You’re in the right place!  Clubhouse is the newest and hottest platform in 2021… so we've heard. But what exactly is it all about? And with the vast number of places for an entrepreneur to hang out online, is it worth adding to your to-do list?  In this episode, all of your questions will be answered! I’ve brought on my dear friend, Tiffany Lee Bymaster (a.k.a. Coach Glitter) on to share her experience on Clubhouse.  Tiffany is a blogger, consultant, affiliate marketer, brand expert, and creator of the Lights, Camera, Branding online program. She’s recently been spending a lot of time on this new platform to figure out the best way to use it.  In this episode, you’ll learn the how, what, and why of Clubhouse, as well as, if it’s a good place to spend your time as an entrepreneur.  Ready to make connections and get Clubhouse savvy?  Rate, Review, & Subscribe on Apple Podcasts ‘I love Amy and Online Marketing Made Easy.’

  • #360: How To Use Content  Storytelling To Grow Your Business With Aprille Franks

    #360: How To Use Content & Storytelling To Grow Your Business With Aprille Franks

    04/02/2021 Duración: 32min

    One of the most powerful ways to connect to your audience… stories! Holy cow! This episode was *fire*! (Do I have your attention? Good, read on!) I invited Aprille Franks on, master community builder and launch strategist, to give you a step-by-step process for identifying powerful stories to use in your business (think: copywriting, social media, content, and live video) to more deeply connect with your audience.  After all, nothing brings us together more than sharing stories of struggles, accomplishments, and perseverance. Especially in a pandemic and a world where we are more connected to the internet than one another -- stories bring us back to the truth of our existence.  Grab a pen and paper and get ready for actionable steps that you can apply to get a quick win today.  Here’s a snapshot of a few things we talked about… [06:04] It's important to use stories in our content because that's how people resonate and connect. People are looking for a community to connect with.  [08:14] There are five compon

  • #359: Customer Support 101: Proven Strategies To Create Life-Long Customers

    #359: Customer Support 101: Proven Strategies To Create Life-Long Customers

    28/01/2021 Duración: 22min

    My secret for creating a sustained, successful business? Customer support excellence!  11 years in business, thousands of customers served, and I think it’s safe to say I’ve learned a thing or two about how to make a customer's experience top-notch and unforgettable. Would you like my secrets? Well, entrepreneurial friend… you’re in luck! In this episode, I’m giving you all my best tips and strategies for empowering your customers, making them feel genuinely important, and providing them with a customer journey like they’ve never experienced before.  Your business is not a transactional organization, it’s a transformative organization.  When you remember this in all you do and the decisions you make, you’ll set your business and community up for success, support, and a life-long relationship.  Learn my top tips for enhancing your customer experience wow-factor! [05:32] You need to decide what the “wow-factor” means to you. For us, it's doing all the right behaviors with all the right intentions for all of

  • #358: Your Backstage Pass To The Entrepreneur Experience: The Best Advice You’ll Receive This Year

    #358: Your Backstage Pass To The Entrepreneur Experience: The Best Advice You’ll Receive This Year

    21/01/2021 Duración: 29min

    Your VIP behind-the-scenes peek into my virtual event, Entrepreneur’s Experience: The Course Creators edition just arrived! That’s right, sweet friend! I’m sharing powerful snippets from the speakers at my December virtual event. Here’s a little rundown of who you’re about to hear from… Michael Hyatt, my personal mentor, and brilliant entrepreneur, dishes on organization strategies for increasing your productivity Zafira Rajan, an expert copywriter, and soulful brand strategist is sharing strategies for making your sales page headlines and bio stand out  Jasmine Star, Queen of Instagram and branding, will be spilling the beans on something she calls “photo topics” and easy ways to make a “photo bank” Stu McLaren, membership master and our favorite funny guy, is digging into creating an engaged community that actually wants to participate. Here’s your high dose course creator and entrepreneurial inspiration…  [03:20] Today is your lucky day because I’m sharing clips from the Entrepreneur Virtual Experience.

  • #357: 5 Common Facebook Ad Mistakes: How To Avoid Them  Save Money with Emily Hirsh

    #357: 5 Common Facebook Ad Mistakes: How To Avoid Them & Save Money with Emily Hirsh

    18/01/2021 Duración: 35min

    5 common Facebook ad mistakes -- and how to avoid them!   Listen, Facebook ads don’t need to be complicated or messy. Oh no, my friend! Quite the opposite. They should be a powerful and effective tool for growing your online business and attracting your ideal community.  My guest and Facebook ads expert, Emily Hirsh, is on a mission to help you become BFFs with advertising on Facebook. In this episode, she shares the 5 most common mistakes entrepreneurs make when using this growth strategy and how to avoid them.  She gives you tangible action items so you can get started with her advice today. Whether you’ve been using Facebook ads for years, or you’ve been a little intimidated to dive into them, this episode is going to ease those fears and make sure you’re not leaving money on the table.  Here’s a snapshot of a few things we talked about… [06:02] Mistake #1: Not defining what success means for your marketing.  [10:05] Mistake #2: Not doing enough testing -- most of the time messaging is the problem.  [12:4

  • #356: Sales Page Struggles? Boost Your Conversions With These 3 Tips

    #356: Sales Page Struggles? Boost Your Conversions With These 3 Tips

    14/01/2021 Duración: 20min

    Sales page struggling to convert? Here’s what to do! Just like you, your sales page is a big deal.  And when it isn’t converting, it’s easy to feel defeated. (Trust me, I’ve been there, my friend!) Luckily, there are a few minor tweaks that you can make to your sales page that will have it converting like crazy and leave your potential students saying, “I need this, NOW,” and then hitting that buy button.  In this episode, you’ll gain the guidance you need to simplify your sales page with a powerful layout that has worked extremely well in my own business.  When it comes to a compelling sales page, there are a few features you want to pay attention to: your call-to-action, your “Magic Mirror,” and your “Highlight Reel.” And don’t you worry, I’ll explain what all of those mean.  Once you get these dialed in, it’s smooth sailing to attract your ideal community to your offer.  Ready to get your sales page converting like crazy?  Here’s a snapshot of a few things we talked about… [02:10] If done right, your sale

  • #355: Money Made Simple: An Entrepreneurs Guide to Taking Control of Your Finances with Rachel Cruze

    #355: Money Made Simple: An Entrepreneurs Guide to Taking Control of Your Finances with Rachel Cruze

    07/01/2021 Duración: 36min

    Do you know why you handle your money the way you do? My guest, Rachel Cruze, is going to help you figure out the answer to that question. (And so much more!) You may have heard of her because she’s a two-time #1 national best-selling author, financial expert, and host of The Rachel Cruze Show.  Since 2010, Rachel has served at Ramsey Solutions where she teaches people to avoid debt, save money, budget, and how to win with money at any stage in life. In this episode, Rachel and I are chatting about… Money principles every entrepreneur should abide by How to invest in your business the right way and talk to your partner about that investment How to identify which money classroom you're in and what that means for you And so much more. Rate, Review, & Subscribe on Apple Podcasts ‘I love Amy and Online Marketing Made Easy.’

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