Growth Everywhere | Entrepreneurial Stories | Business Lessons

Jasmine Star sits down with Eric Siu to talk all about the real side of running a marketing agency. They chat about influencer myths, creative standards, pricing strategies, and what the future of agencies could look like with more tech and performance-based models. Watch the full interview here: https://youtu.be/LRzWisnsdyk TIME-STAMPED SHOW NOTES: (00:00) The State of Marketing: Trends and Misconceptions (02:49) The Reality of Business Operations and Leadership (06:06) Focus and the Importance of Singular Vision (08:56) The Journey of Building an Agency (12:11) Navigating Challenges in Agency Management (14:59) The Growth and Evolution of an Agency (17:46) Hiring and Talent Management in Agencies (21:04) The Value of Agency Ownership (23:49) Building a Sustainable Agency Business (27:03) Starting an Agency: Practical Steps and Advice (30:17) The Demand for Ad Creatives (33:11) Scaling Your Business: Pricing and Delegation (36:32) Setting Standards of Excellence in Creative Work (41:41) The

In this episode, Eric Siu chats with Seth Godin about what truly makes great marketing—creating meaningful stories and focusing on long-term success. Seth shares why understanding your audience is key and talks about his love for writing and how books can make a real impact. This conversation will inspire you to think bigger and aim higher. Watch the full interview here. Get a copy of Seth Godin's newest book: "This is Strategy." TIME-STAMPED SHOW NOTES: (00:00) Understanding Modern Marketing Misconceptions (02:52) The Philosophy of Strategy (05:47) The Importance of Focus in Marketing (09:04) Games and Infinite Play in Business (11:57) Empathy and Its Role in Strategy (14:47) Navigating Systems in Business (18:05) The Power of Time in Strategy (21:00) Generosity and Authenticity in Business (23:50) The Strategy Behind Book Publishing (29:10) The Journey of Writing and Its Impact (31:35) The Birth of Email Marketing (35:48) The Importance of Focus in Business (39:55) Understanding Long-Term

In this video, Eric Siu shares his journey from gaming to entrepreneurship, reflecting on the sacrifices, loneliness, and ambition that fueled his success. He opens up about the challenges of choosing growth over comfort and the importance of building strong connections along the way. Watch the full interview here: https://youtu.be/-Z21mInSxuw TIME-STAMPED SHOW NOTES: (00:00) The Genesis of Ambition (02:52) The Loneliness of Sacrifice (06:04) Navigating Relationships and Isolation (09:47) The Cost of Success (13:01) Reflections on Worth and Regret Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew  — What should I talk about next? Who should I interview? Please let me know on X or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed   Connect with Eric Siu:    Growth Everywhere Newsletter Single Grain - Eric's Marke

This is Eric's presentation around AI in marketing from Limitless Expo 2024 which just wrapped last month. There are accompanying slides, so we recommend you watch it on YouTube at the link here, https://youtu.be/Jowh3Oqm9jg. Eric discusses how you can 10x your business through AI in marketing, specifically diving into marketing strategy, SEO, CRO, and agentic workflows. ⏰Timecodes ⏰ 00:00 Intro to Eric's Presentation / Harnessing AI for Business Growth 10:56 SEO Strategies and Programmatic SEO 18:08 Leveraging AI for Conversion Rate Optimization 25:44 The Future of AI Agents in Business 29:04 Q&A: Insights and Applications of AI What should I talk about next? Who should I interview? Please let me know on X Did you enjoy this episode? If so, please leave a short review here Connect with Eric Siu:  Growth Everywhere Newsletter Single Grain - Eric's Marketing Agency Eric Siu on X Eric Siu on Instagram

Eric Siu reveals the dramatic turnaround story of Single Grain, the marketing agency he saved from the brink of bankruptcy in 2015. From early mistakes like poor hires and lack of focus to leveraging SEO and building a powerhouse team, Eric uncovers the secrets to his success. He shares hard-earned lessons on leadership, hiring, and maintaining top talent—insights every business owner needs to hear about thriving in the face of challenges. Watch the full interview here: https://youtu.be/iA0vF282Drk  TIME-STAMPED SHOW NOTES: (00:00) The Fall of Single Grain (07:27) Turning the Ship Around (12:41) Lessons from Hiring: The CEO Dilemma (18:46) Navigating Acquisitions: The Importance of Due Diligence (26:05) The Current State and Future of Single Grain Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew  — What should I talk about next? Who should I interview? Please let me know on X or in the comments below. Did you enjoy this

Join Eric Siu as he interviews the legendary Robert Kiyosaki, author of Rich Dad Poor Dad, on mastering debt, building unstoppable wealth, and why financial education is the key to thriving in any economy. Discover Kiyosaki's bold take on leadership, branding, and how surrounding yourself with the right people can skyrocket your success! Watch the full interview here: https://youtu.be/oP2kSCDemVs TIME-STAMPED SHOW NOTES: 00:00 Understanding Debt: Good vs. Bad 04:38 The Importance of Financial Education 11:53 The Role of Branding in Business 15:21 Preparing for Economic Changes 20:51 The Impact of Leadership on Economy 27:33 Political Activism and Personal Beliefs Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew  — What should I talk about next? Who should I interview? Please let me know on X or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes

In this interview, Eric Siu and real estate mogul Ken McElroy reveal the strategies behind successful property deals, smart cash flow management, and the art of leveraging debt. Ken shares how politics impact real estate, the power of YouTube for attracting investors, and why building wealth is about more than just money. Get ready for some powerful insights! Watch the full interview here: TIME-STAMPED SHOW NOTES: (0:00) Opening and Introductions  (02:30) Debt Coverage and Managing Expenses  (07:17) Recent Real Estate Deals and Cash Flow  (12:05) Fixed Rate Debt and Value-Add Properties  (19:23) Market Migration and Political Environment  (21:41) Break-Even Points in Real Estate  (25:59) The Purpose of a Business is to Buy Real Estate  (32:33) Family Business and Raising Children  (43:44) YouTube Channel and Investor Flow Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew  — What should I talk about next? Who sho

In this episode, Eric Siu interviews Dr. Orion Taraban as they dive deep into the realities of modern relationships—how to keep attraction alive, the business side of marriage, and why sex work is on the rise. They also explore hot topics like OnlyFans, the girl boss movement, social media's impact on dating, and what it means to be "monogamish." Plus, learn why overpaying is the price of winning in love and how to balance control, commitment, and personal growth. You don’t want to miss this! Watch the full interview here: https://youtu.be/vfj33zvFoJo   TIME-STAMPED SHOW NOTES: (00:00) The Phases of Relationships and the Importance of Attraction (19:27) Marriage as a Business Deal (27:43) The Rise of Sex Work and its Normalization (29:13) Compartmentalizing Sex: Differences Between Men and Women (34:52) Authentic Attraction and its Role in Relationships and Transactions (35:20) The Rise of OnlyFans and Financial Independence (36:16) The Girl Boss Movement: Empowerment or Waning Trend? (37:

Kevin Espiritu, founder of Epic Gardening, shares how he transformed a humble gardening blog into a booming business. From mastering YouTube and SEO to making savvy acquisitions, Kevin breaks down the pivotal moments that fueled his explosive growth. If you're ready to learn the secrets behind scaling a successful brand, this episode is packed with golden insights you won't want to miss! Watch the full interview here: https://youtu.be/5izuD7CdfBg  TIME-STAMPED SHOW NOTES: (00:00) The Journey from Gardening Blog to Successful Business (02:48) The Power of Wearing a Hat in Winning a Deal (08:01) The Meditative Nature of Gardening (13:58) The Role of Different Channels in Business Growth (15:49) The Impact of YouTube and SEO on Revenue (17:39) The Strategy of Acquiring Blogs for Growth (22:25) The Importance of Hiring a President for Scaling (27:02) Private Equity Support for Content-to-Commerce Models (30:48) Learning from Others and Acquiring High-Level Skills (31:47) The Parallels Betw

Eric Siu's take on 'How to Be Rich' by J. Paul Getty challenges conventional wisdom. He paints business as an art, not just a money machine, and argues that true leaders must get their hands dirty—no room for passive CEOs here. He dives into the darker side of success, questioning whether wealth truly enriches life or just complicates it. Watch the full interview here: https://youtu.be/x3Cm3EHHD3U TIME-STAMPED SHOW NOTES: (00:00) Viewing Business as an Art (01:13) The Importance of Being a 'Working Businessman' (04:31) Leading by Example and Accepting Responsibility (08:47) Avoiding Bureaucracy and Staying Frugal (18:12) Cultivating an Appreciation for Culture and the Arts (34:05) The Challenges of Wealth and Success Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew  — What should I talk about next? Who should I interview? Please let me know on X or in the comments below. Did you enjoy this episode? If so, please

In this special episode, JLD, the founder & host of Entrepreneurs On Fire, interviews Eric about his personal strategies for mastering SEO and marketing. He talks about how programmatic SEO and AI-driven content have transformed his approach, and why he believes that embracing AI and building strong communities are essential for future success.  Check out their podcast: https://www.eofire.com/podcast/ericsiu/ TIME-STAMPED SHOW NOTES: (00:00) Building Something Generational (01:18) Programmatic SEO (03:10) AI-Assisted Content (04:34) Diversifying Marketing Efforts (05:53) Building Communities (07:49) Leveraging AI for Customer Acquisition (11:01) Thriving in the Future Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew  — What should I talk about next? Who should I interview? Please let me know on X or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Levelin

Eric Siu opens up about his 15 years of SEO experience in a straightforward, no-fluff conversation, filled with actionable tips. He covers everything from savvy strategies to the impact of AI on SEO, why technical SEO remains crucial, and what the future of the industry might look like. Watch the full interview here: https://youtu.be/qouNN3l3RA4 TIME-STAMPED SHOW NOTES: (00:00) Introduction (02:14) Buying Websites vs. Building (05:59) Creating Linkable Assets for SEO Success (09:22) User-Focused Content (12:38) The Importance of Technical SEO (15:30) Measurement and ROI (17:50) AI-Assisted Content (22:30) The Uncertain Future of SEO: Staying Adaptable Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew  — What should I talk about next? Who should I interview? Please let me know on X or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes

In this episode, we're diving into a book that flips the script on everything you thought you knew about money and legacy. Eric Siu breaks down the bold ideas from 'Die with Zero' by Bill Perkins—a book that dares you to rethink your financial goals. Should you really be saving up to leave an inheritance, or is there a better way to live? Stay tuned to find out! Watch the full interview here: https://youtu.be/C5Bd7-U_cmc TIME-STAMPED SHOW NOTES: (00:00) Rethinking Inheritance and Spending Money While Alive (02:04) Wealth, Entrepreneurship, and Adversity (05:19) Investing in Health and Relationships (06:18) Prioritizing Experiences Over Wealth Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew  — What should I talk about next? Who should I interview? Please let me know on X or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTune

Ready to level up your business? Join Eric Siu as he shares 16 years of game-changing insights, from the power of focus to essential hiring hacks. Learn how to build a profitable, attractive company with tips that every entrepreneur needs. Don’t miss this out! Watch the full interview here: https://youtu.be/yl07zLk0ul4 TIME-STAMPED SHOW NOTES: (00:00) Introduction and Background (01:51) The Power of Like-Minded Friends and Entrepreneurial Groups (07:31) The Dangers of Being Unfocused (12:41) The Importance of Due Diligence in Hiring and Acquisitions (18:13) Prioritizing Profitability and Cash Flow for Business Success (25:19) Building an Attractive Company (27:11) Over-Communicating and Writing Memos (29:48) Hiring and Firing Quickly (33:01) The Importance of A Players (35:14) Having a Partner (37:32) Hiring Competent People (40:25) The Best Returns from Your Own Business (44:21) Optimizing Your Machine (46:18) Viewing Business as a Game Don’t forget to help us grow by subs

Legendary leaders like Elon Musk, Steve Jobs, and Jeff Bezos have shown that hands-on involvement is key to building exceptional teams. In this session, Eric Siu shares his insights on recruiting A-players — those rare talents who can deliver ten times the value and drive the company's vision forward.  Watch the full interview here: https://youtu.be/BC-Laq0nRUw TIME-STAMPED SHOW NOTES: (00:00) Introduction (01:27) Hiring Based on Core Values and Cultural Fit (07:07) Trust Your Gut Feeling and Continuously Verify Fit (09:51) Hiring Coaches and Seeking Talent with Tenure and Promotions Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew  — What should I talk about next? Who should I interview? Please let me know on X or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed   Connect with Eric Siu:    Growth Everywhere

Join Eric Siu as he shares 10+ years of podcasting wisdom – discover how to build a loyal audience, innovate your content, and stand out from the crowd. Learn the secrets to boosting views on social media and the importance of quality and creativity. Get ready for practical tips and strategies that will help you elevate your podcasting game! Watch the full interview here: https://youtu.be/hK5yUTTaNCA TIME-STAMPED SHOW NOTES: (00:00) Building an Audience: The Magic Number is Three Years (01:43) Evolving Content Formats to Avoid Listener Churn (03:36) Zigging Where Others Are Zagging: Standing Out in a Sea of Sameness (07:47) The Importance of Quality and Putting in the Extra Work (08:42) Increasing Views on Social Media: Captivating Hooks and Thumbnails (10:05) Testing and Experimenting: Finding What Works Best Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew  — What should I talk about next? Who should I interview? Please

In this episode, Eric Siu reacts to viral TikToks on entrepreneurship, content creation hacks, and skyrocketing business success. Discover the hidden potential of faceless channels, why brands beat ad revenue, the power of entrepreneur communities, and the harsh realities of running an agency.  Watch the full interview here: https://youtu.be/sErzOilxIgs  TIME-STAMPED SHOW NOTES: (00:00) The Importance of Content Packaging and Hooks (01:07) The Potential of Faceless Channels on Snapchat (02:34) Building a Brand or Selling a Product/Service for Long-Term Success (03:01) The Power of Community and Peer Groups for Entrepreneurs (05:25) Partnering with Creators to Monetize Their Audience (09:11) The Loneliness of Entrepreneurship and the Need for Community (13:24) Challenges and Trade-Offs of Running an Agency Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew  — What should I talk about next? Who should I interview? P

In this episode, Eric Siu reveals the secret to nurturing the 60% of leads not ready to buy immediately. Discover how to stay top of mind and engage with your audience until they're ready to purchase. Learn about personalized emails, irresistible deals, strategic collaborations, and more. Watch the full interview here: https://youtu.be/WJ9G9TI9Qng TIME-STAMPED SHOW NOTES: (00:00) Introduction: Getting Infinite Leads and the Missing 60% (01:24) Nurturing the 60% of Leads (04:45) Strategies for Nurturing Leads (09:53) Building Trust and Providing Value (18:26) Constantly Shipping New Products and Services Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everyw

In this first episode of Eric’s agency journey to a $100M in revenue, Eric explores the strategies used by multi-billion dollar agency holding companies, such as mergers and acquisitions, integration of acquired companies, investment in technology and data analytics, and offering integrated services.  Watch the full interview here: https://youtu.be/NepkrLQDjkc  TIME-STAMPED SHOW NOTES: (00:00) Introduction: Scaling an Agency to Nine Figures in Revenue (02:32) Mergers and Acquisitions: Expanding Capabilities and Market Presence (08:41) Investing in Technology and Data Analytics for a Competitive Edge (11:00) Building Integrated Services and Cross-Disciplinary Teams (15:44) Global Reach, Financial Resources, and Economies of Scale (23:13) The Crawl, Walk, Run Approach to Building a Successful Agency Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew  — What should I talk about next? Who should I interview? Please let

In this episode, Eric Siu reviews the book 'How to Make a Few Billion Dollars' by Brad Jacobs, a seven-time entrepreneur who founded multiple billion-dollar businesses. Eric highlights key takeaways from the book, including the importance of industry consolidation and technology integration, the value of monthly and quarterly business reviews, the significance of hiring the right talent, and many more. Watch the full interview here:https://youtu.be/IVw_67qN9H8  TIME-STAMPED SHOW NOTES: (00:00) Unlocking Business Growth through Industry Consolidation and Technology Integration (02:11) The Art of Successful Acquisitions: Due Diligence and Integration (03:28) Aligning the Organization for Growth: The Power of Business Reviews (04:53) Building a Winning Team: Hiring the Right Talent (06:16) Trust and Communication: The Foundation of a Successful Organization (13:55) Continuous Improvement: Driving Long-Term Success Don’t forget to help us grow by subscribing and liking on YouTube! https://www.