Informações:
Sinopsis
Exploring the state of public relations
Episodios
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Inside PR 557: Looking Ahead to 2022
14/12/2021 Duración: 25minCan you believe it’s mid-December and another year is almost done? That can only mean one thing … it’s time for our annual episode where we gaze into the proverbial communications crystal ball … OK, …
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Inside PR 556: Protecting Your Intellectual Property
10/11/2021 Duración: 21minOn this episode of Inside PR, Martin Waxman, Joe Thornley, and Gini Dietrich discuss the importance of protecting your intellectual property, even for new business decks and website verbiage.
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Inside PR 555: Facebook, decaying from the inside?
20/10/2021 Duración: 23minIn the wake of Facebook’s bad news month, we discuss the communications challenges the company faces. A blip? Or a step on an irreversible path toward becoming the new MySpace? The necessary impetus to increased …
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Inside PR 554: Content Meets the Sound of Silence
06/10/2021 Duración: 20minHave you noticed your brand is no longer getting the type of engagement on organic social media? How about ranking for search or interactions when you publish new content on your website or blog? Perhaps …
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Inside PR 553: Ethically, Legally, Responsibly
22/09/2021 Duración: 18minIn this episode of Inside PR, we talk about the PR Writer’s Code of Conduct and ethical communications. An evergreen topic.
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Inside PR 552: Imagining Your New Workspace
07/09/2021 Duración: 18minIt’s fall—well, almost—and there’s a hint of excitement in the air. At least it feels like there should be! Kids are going back to school. College and universities are offering more in-person classes. And people …
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Inside PR 551: The Future of the PR Industry
01/09/2021 Duración: 26minOn episode 551 of Inside PR, Gini Dietrich, Martin Waxman, and Joe Thornley do a special recording for the Earned Media Mastery Summit with Agility PR Solutions. They discuss the future of the PR industry—exciting …
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Inside PR 550: The Plumbing of the Internet
28/07/2021 Duración: 21minOn this bi-weekly episode of Inside PR, Joe Thornley, Martin Waxman, and Gini Dietrich discuss the plumbing of the internet, from Feedburner and its replacements to how marketing automation works in the deep dark areas of the web and how video continues to evolve as we adapt.
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Inside PR 549: When PR People Do Bad Things
13/07/2021 Duración: 18minOK. Before you get defensive, I want make something clear right from the start: We are NOT saying all PR people are evil. Far from it. In fact, most of us are simply trying to …
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Inside PR 548: What I want isn’t important. It’s about what you want
01/07/2021 Duración: 17minOnce they’ve tasted freedom, it’s hard to take that away. It’s not what I want as an employer; it’s what you want as an employee. Has your boss told you that you have to return …
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Favorite Tools for Comms Experts…IPR 547
15/06/2021 Duración: 23minOn this week’s episode of Inside PR, Joe Thornley, Martin Waxman, and I discuss our favorite tools and what has changed—and what has stayed the same—since COVID hit. Before you get into the tools, though, …
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We are Back … IPR 546
01/06/2021 Duración: 25minHello … Helloooo … Check 1, 2 … Is this thing on? OK, cliches aside, I’m happy to report that after a hiatus of around 20 months and all the things that have happened between …
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Autumn Intent IPR 545
15/10/2019 Duración: 15minIt's been a long time coming, a long time behind episodes. But we're back with Inside PR for another year. And we're getting back into the groove by discussing the things that we are looking at in the waning months of 2019.
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Mr Zuckerberg was otherwise engaged – Inside PR 544
21/07/2019 Duración: 17minPractical advice for PR practitioners about incorporating SEO in their earned media programs. The Open Government Partnership and the Grand Committee converged on Ottawa to discuss open engagement, privacy, responsibility. Mark Zuckerberg took a pass.
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Algorithmic Accountability and Privacy – Inside PR 543
14/07/2019 Duración: 16minwe consider the implications of an Algorithmic Accountability Act, rebalancing the freedom of companies to capture and use our data with our right to informed consent. Plus: Protect your privacy against hidden cameras during your next business trip.
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Welcome Dan York – Inside PR 542
12/06/2019 Duración: 20minCanada announces a Digital Charter. Our relationship with Google. And Dan York joins the Inside PR team.
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Gain a point. Lose a point. – Inside PR 541
13/05/2019 Duración: 17minFIR changes its pace. GarageBand turns 15. Elections outside the US can be messed with too. Facebook's local news deserts.
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When “Private” doesn’t yield “Privacy” – Inside PR 540
07/05/2019 Duración: 24minIs Mark Zuckerberg's concept of privacy your concept of privacy? Probably not. And this week we discuss Zuckerberg's ongoing repositioning of Facebook as "private."
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Google takes a pass on election advertising in Canada – IPR 539
30/04/2019 Duración: 12minGoogle takes a pass on carrying political advertising in Canada. And there are reports that Cision is up for sale. Linkworthy Report: Cision Explores Sale PR Newswire Owner Cision Explores Sale – Sources Google to …
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Roger McNamee is Zucked – IPR 538
02/04/2019 Duración: 23minThis week, we take a deep dive into Roger McNamee's Zucked. McNamee, an early investor in Facebook and an erstwhile advisor to Mark Zuckerberg and Sheryl Sandberg has provided us with an insightful consideration of how Facebook and social media have changed over time.