Govcomms: The Future Of Government Communication

In episode 33 of InTransition, we speak to the Content Manager at the CSIRO, Carol Saab. In this conversation we discuss CSIRO's publishing process and how the organisation acts as a newsroom.  

In this episode we are joined by Flip Prior, Twitter Australia's Partnerships Manager - News & Government. In this episode we examine how government departments and politicians use Twitter to tell their message.

Our guest today is the Senior Digital Officer at Nottinghamshire County Council, Sarah Lay. In this episode we discuss Nottinghamshire County Council’s innovative Digital First Project and how the council took a customer-centric approach when dealing with its citizens.

In episode 30 of InTransition, our guest is the Director of Innovation (Outreach & Online) at Pennsylvania State University, Rose Cameron. In this episode, we explore the five universal truths for government communicators and why brands are moving away from traditional advertising.

This week our guest is Jerry Watkins is the Director of the News and Media Research at the University of Canberra. In this episode we chat with Jerry about Digital News Report and the future of Print and TV News.

Today, we are joined by the godfather of Content Marketing, Joe Pulizzi. Joe is the founder of Content Marketing Institute and someone who has a profound impact on the growth of contentgroup. In this episode we look at Joe’s professional career and we discuss the upcoming Content Marketing World and why everyone should attend.

Today we are privileged to be joined by a legend of Australian municipal government communications, Executive Manager of Communications and Engagement for the City of Boroondara, Deb Ganderton. In this episode we discuss Boroondara’s communication structure and how her team has implemented an award winning content marketing strategy. 

Our guest today joins us from one of the leading Australian News and Media site for both advertising and media. Nic Christensen is the Deputy Editor of Mumbrella, in this episode we discuss Nic’s reporting from the Digital Content Newfronts presentation in New York City, where the biggest digital media companies in the world presented their offerings to the media buyers and advertisers.

Our guest today joins us with a wealth of government communication experience. John Sheridan is responsible for whole of government ICT services and procurement policy and operations. In this episode, we discuss the growing importance between government storytelling and information technology.

In episode 10, Kim Ulrick, the Assistant Director of Communication for the Australian Federal Government Department of Communication told David Pembroke, "Get the lawyers involved early." Today, we take on that advice and are joined by Director of ARETE Group and Senior Legal Counsel for Airservices Australia, Shaun Creighton. In this episode we discuss the copyright implications when creating or curating content.

Our guest today joins us with a wealth of government communication experience. Alun Probert is the former executive director of Strategic Communication to the NSW Government and the CEO of GovCom Group.

In episode 22 of InTransition, we are joined by two special guests from the University of Canberra. Our guests Inga Davis and Richa Arora undertook a massive project of rebuilding the universities website. We discuss the steps they took to reach their objective and how they managed to bring more than 15,000 pages of content under one umbrella.

Our guest today, Richard Spencer leads the largest media monitoring agency in Australia. With extensive experience working in social media our conversation delves into the issue of trust for government agencies when using social media. Richard Spencer is Head of Digital for Isentia and Head of Agency for Isentia Two Social, Isentia’s specialist Social Media agency. The Social Media landscape is changing and developing exponentially. Richard advises organisations on how to maximise their opportunities in this exciting channel. Richard is also a regular media commentator on Social Media channels. Prior to founding iSentia Two Social, Richard was Senior Vice President, Global Marketing and Interactive with TMP Worldwide and has been working in digital communications and the internet since 1996. Richard holds a Bachelor of Arts (BA Hons) in Business and a postgraduate Diploma in Marketing (CIM). Richard is a member of the Australian Institute of Company Directors.

Today’s guest, Prudence Cook is the Manager of Online Communities at the Grains Research and Development Corporation (GRDC). With over 22,000 grain growers in Australia, Prudence blends the world of digital technology and agriculture seamlessly as she explains how social media has helped her understand her audience.

Our guest today, Gina Florence is a rising star in the government communication sector. Gina serves as the Marketing and Communications Supervisor for the City of Bryan, Texas. In this episode, we discuss her role for the City of Bryan which includes boosting economic development, city programs, and tourism across online channels.

Our guest today, James Mathewson is one of the global leaders in building tools and education to enable a global workforce to do data-driven search marketing. We discuss the power of Google Adwords and the use of social media metrics to track, listen and ultimately engage with your audience.

Today’s guest, Brody Dorland is the co-founder of DivvyHQ, a content planning and production workflow tool that is used by content marketers across the globe.

Clear writing is at the essence of great content marketing. Today we are joined by former Australian public servant and Owner of True North Writing, Matt Fenwick. Matt explains how you can improve the way that you write through practice and technique.

This week’s guest, David Hohnke is the Director of Communication at Icon Water (formerly ACTEW Water) in Canberra, Australia. Icon Water owns and operates the water and sewerage assets and business in Canberra, with David leading a team of 12 talented communicators.  

Today we head to Washington D.C. to speak with Scott Burns the CEO and founder of GovDelivery. GovDelivery is a successful company that has been helping government to tell the stories since the year 2000. Today they now serve 1100 different government organisations all across the US, across the UK and even a couple of the main EU organisations in Brussels.