Oh So Pinteresting Podcast

Are you using Pinterest a marketing tool for your business? Taking a moment to take a look at your account can reveal some mistakes or some missed opportunities. A few quick changes can help attract new followers and new customers. http://www.ohsopinteresting.com/category/podcast/

In business, success often comes down to the bottom line. What do the numbers say? Bust should this concept also be applied to determining a Pinterest account’s success? How much does the number of Pinterest followers you have really matter?  In this week’s episode of the podcast I speak with wedding photographer and videographer, Chip Dizard, about the success he’s found with his Pinterest account. Since joining Pinterest he has been able to increase his business in multiple ways. His photography schedule is nearly completely booked for 2015 and he’s attracting business from other vendors.  Most people assume you need to have Pinterest followers in the tens or hundreds of thousands before any kind of significant impact can be seen in their business. This hasn’t been the case for Chip. Currently as of December 4, 2014 chip has 256 Pinterest followers.  And those followers have made a significant impact on his business.  Chip hasn’t worked to just attract followers for the sake of increasing his Pinterest foll

A few months ago Adam Levine came on the Oh So Pinteresting Podcast to talk about a wave of fake Pinterest accounts wreaking havoc with our follower numbers. If fake accounts weren't bad enough, how about Pinterest impostors? This week, I'm chatting with Heidi Butkus about her experience with an account using her name and profile image.

Smart Feed has raised the bar for businesses on Pinterest. Since the introduction of Smart Feed many accounts have noticed a significant decrease in the rate of their follower growth. Here are 10 tips to help you work with Smart feed to attract new Pinterest followers.

Sure, we know businesses in the wedding, food and fashion industries can use Pinterest with great results. What about businesses that aren’t quite so visual? What about a bookkeeping business? Is there really a place for these kinds of businesses on Pinterest?   In this weeks episode of the podcast I chat with Amanda Hoffman. Amanda is the owner of a bookkeeping service based in Australia. She came across a post on Google+ about my recent interview with Susan Werner Jackson form Ahalogy about Pinterest’s Smart Feed.   Amanda has been using Pinterest for her business and When Smart Feed beagan she noticed a big shift Including a big drop in the rate she was attracting new followers to her Pinterest account.     In this week’s episode, Amanda explained how she uses Pinterest for her nonvisual business and what she’s doing to help maintain a successful account with the introduction of Smart Feed

Advertising with Pinterest promoted pins is still very new. For most businesses using Promoted Pins it’s not yet clear what will and won’t work. How to set up campaigns and how to track their success is something many are trying to figure out.   In today’s episode of the podcast I speak with Sarah Lund who is managing multiple Promoted Pin campaigns for one of her clients, MacFarlane Pheasants Inc. She explains the process for setting up the campaign and how she uses UTM parameters to give her detailed information about the progress of the campaign.

Is Pinterest following in Facebook’s path of Edge Rank? I’m a fan of seeing great pins but is Pinterest Smart Feed bad for Businesses on Pinterest? Gone are the easy days of social media marketing on Pinterest.

Have you heard stories of people loosing all of the traffic to their website because of a Google update? I have and have always assumed that it only happened to websites doing shady or black hat stuff. I’ve come to learn that isn’t always the case.  In this episode of the Oh So Pinteresting podcast, I talk with personal finance blogger Jackie Beck of The Debt Myth about how she lost all of the traffic to her blog from Google overnight and how she was able to recover that traffic by using Pinterest.    

Pinterest can bring enough traffic to a website to transform it from Internet obscurity to a thriving online business. Let’s take a look at 7 reasons why some businesses on Pinterest find failure instead of success. I’m sure YOU haven’t made any of these social media marketing mistakes but maybe you have a “friend” that has.

Change is inevitable, right? There have been a lot of changes this summer when it comes to Pinterest. In this week's episode of the podcast, I review some of the biggest changes that have happened over the summer of 2014 and how you can use the new features in your Pinterest marketing plan. The post From Messaging to Promoted Pins Changes Abound for Pinterest Marketing OSP 071 appeared first on .

the new Pinterest messaging feature and I also talk with blogger and freelance writer Karen Cordaway. Karen was an early adopter of Pinterest and was recently chosen by Pinterest to have her account featured. The post How a Money Saving Blogger Grows With Pinterest Plus Pinterest Messaging OSP 070 appeared first on .

Content curation is something that most social media markers say you MUST do in order not to be spammy or too self promotional. Many say it would be rude to only post your own content and never share anyone else's. But, is your social media content curation just noise, is it really the best way to approach social media marketing? The post Is Your Social Media Content Curation Just Noise OSP 069 appeared first on .

Have you taken a close look at your Pinterest feed in the past couple of days? There have been some big changes to what is appearing in the Pinterest feed. Each of the changes could be in preparation for the launch of the long anticipated promoted pins or paid advertising on Pinterest. Yes!!!! The post New Features Bring Us Closer to Advertising on Pinterest OSP Episode 068 appeared first on .

If your blog or business caters to a specialized market or as they say in the Internet world, a narrow niche, does that mean that Pinterest can't work for you? Do you need to appeal to a huge audience to gain followers and get referral traffic to your site from Pinterest? The post Using Pinterest for a Specialized Market OSP 067 appeared first on .

Pinterest continues to receive funding and its valuation continues to skyrocket, as of June 2014 it is reported to be $5 BILLION. This meteoric rise brings additional attention which is causing the platform to rival Twitter in popularity and the developing of new features such as the much anticipated advertising on Pinterest through sponsored pins. The post Hot Pinterest News- Advertising on Pinterest and Pinterest Passing Twitter OSP 066 appeared first on .

They’re on Twitter. They’re on Facebook. They’re on Google+… They’re even on Pinterest too! Wherever people are online, scammers will always be there to try to lure people to their spammy sites. They will steal your pins or your boards and use them as their own. They hurt business’ reputations! How do we identify spam on Pinterest and what can we do about it? The post The Viral Problem of Spam on Pinterest are You a Victim? OSP Episode 065 appeared first on .

Pinterest is certainly changing the way people think about search engine tools. Pinterest Guided Search recently launched on the mobile version and it has the potential to greatly influence what users find on Pinterest. The post Pinterest Guided Search OSP News May 2014 Episode 064 appeared first on .

According to stats and surveys, Pinterest, due to its fast growing and massive user base, is able to drive more referrals than Google+, LinkedIn, and YouTube combined. Can B2B markets, which are often not very visual, gain traction with Pinterest as well as B2C businesses? The post Can B2B Businesses Really Succeed on Pinterest? Oh So Pinteresting OSP Episode 063 appeared first on .

"With great power, comes great responsibility." This philosophy doesn't just apply to superheroes that have been bitten by radioactive spiders, it also applies to Pinterest influencers, accounts with several thousand up to millions of followers. If you're one of these Pinterest superstars you might be thinking of monetizing your Pinterest account but are you putting your account at risk? The post Thinking of Monetizing Your Pinterest Account? OSP Episode 062 appeared first on .

It is next to impossible to tap into the power of Pinterest without having images in your website, right? But many marketers are often unsure of how to use complex graphic editing software such as Photoshop. Many are working with tight budgets and find it difficult to afford stock photos or a professional graphic designer. Today, I'm here to tell you about another great online tool to put in your collection that will help you create easy and FREE images for Pinterest (and your other online needs). The post Easy and Free Images for Pinterest OSP 061 appeared first on .