Sinopsis
Interviews with the most admired app developers, designers and marketers including the minds behind Crossy Road, Facebook Messenger, Shazam, Tweetbot, Clear, and more.
Episodios
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App Open Ads & How Seasonality Impacts eCPM
05/04/2022 Duración: 38minIn part 2 of our live stream with Siddharth Gupta, you will discover a creative ad format called App Open Ads and how seasonality impacts eCPM. Also, we audit a Ping Pong game and a background remover app to talk about how to incorporate ads into your monetization strategy. App Open Ads: https://developers.google.com/admob/android/app-open App Audits: https://play.google.com/store/apps/details?id=com.pingpong.mania https://apps.apple.com/app/background-changer-editor/id1606683686 Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training *************** Get your app audited: http://www.appmasters.com/audit SPONSORS SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than
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How to Increase AdMob eCPM
04/04/2022 Duración: 34minUnleash the full value of your inventory with Google AdX. Get the Highest eCPM and the Fill Rate that your content deserves! Appbroda is Google's channel partner with demand of AdX of advertisements. Their aim is provide a strong product to app developer to fulfill all of their requirements. We started up in July 2021 and serving 300+ clients with impressions of 619M in a month. Siddharth Gupta is a Co-Founder at AppBroda. Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training *************** Get your app audited: http://www.appmasters.com/audit SPONSORS SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Ga
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This Budgeting App Makes $400K a Month
30/03/2022 Duración: 12minDiscover a budgeting app that will help you manage your expenses and help you save. Plus, we teardown the app to see how it generates over $400,000 a month and how we can adapt our own apps from the learnings. About YNAB: https://apps.apple.com/app/ynab-you-need-a-budget/id1010865877 You can watch this video: https://youtu.be/9wXXy_6fvSY Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training *************** Get your app audited: http://www.appmasters.com/audit SPONSORS SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc. Learn more by visiting SocialPet
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Lessons From Selling Two Companies
29/03/2022 Duración: 36minIn part 2 of our live stream with Sara Gifford, you will discover her key lessons from selling 2 companies and what she would have done differently. Also, why you should always take a call with a potential buyer and how does selling a company inform her next entrepreneurial pursuit. We also audit a weather app and a student safety to talk all about the importance of a great onboarding experience. Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training *************** Get your app audited: http://www.appmasters.com/audit SPONSORS SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gisma
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How do you know it's the right time to scale?
28/03/2022 Duración: 31minToday we have a seasoned executive and entrepreneur with more than 15 years of P&L experience spanning sales, consulting, software development, project management, implementation, leadership and coaching. You will discover: - How do you know it's the right time to scale? - What KPIs for your app do you equate to success? - Knowing what you know after selling a company, anything you wish you did differently? - How does selling a company help inform your next company or how you approach business? Learn more: https://www.linkedin.com/in/sara-gifford-qda/ https://www.activote.net/ Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training *************** Get your app audited: http://www.appmasters.com/audit SPONSORS SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence pl
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How to Do Competitor Analysis
23/03/2022 Duración: 11minDiscover how to do competitor analysis for mobile apps so you can make the right decision for pricing, marketing strategies, and more! You can watch this video: https://youtu.be/01IzIHZvfZg Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc. Learn more by visiting SocialPeta.com. Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to autom
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Push Notifications: The Good, Bad & Ugly
22/03/2022 Duración: 34minIn part two of our live stream with Kate MacFarlane, we discuss best practices when it comes to push notifications. What types of notifications bring users back and what types lead them to uninstall your app. Also, we audit a motivational quote app and a grocery delivery app. If you're in the ecommerce space, you'll definitely want to tune in for these app audits. Kate MacFarlane is the Customer Success Manager at Taplytics. Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including
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A/B Testing Ideas That Can Have a Big Impact
21/03/2022 Duración: 30minA/B testing is an essential part of any mobile marketer's playbook, and becoming even more critical as teams push to release faster, quickly understand how features are resonating (or not) and optimize user's mobile experiences. Taplytics has long been a dominating force in A/B testing, with customers such as GrubHub, HouseParty and Chick-fil-A. Kate MacFarlane is the Customer Success Manager at Taplytics. Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tenc
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Which Checkout Strategy Won 2 Taps vs 1 Tap?
16/03/2022 Duración: 08minWe have a great case study of whether you should have a 2-tap checkout process vs a 1-tap checkout process. Discover the best strategies to increase your mobile app revenue. You can watch this video: https://youtu.be/SpkgTm53Lbo Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store. Do you want to create your very own app but do not have programming skills? Check out Bravo Studio, the fastest mobile app-building platform. Bravo converts your designs into fully native iOS and Android apps without coding. Learn more at bravostudio.app Tired of overpaying for App Stor
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The Best Approach to Creator Marketing
15/03/2022 Duración: 32minIn part 2 of our live stream with Jiri Kupiainen, we discuss the best approach to creator marketing and why you should treat it like a Facebook Ads campaign. Also, we discuss if we can leverage the content to be used on other marketing channels. Plus, we audit a fitness and recycling app. SPONSORS Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store. Do you want to create your very own app but do not have programming skills? Check out Bravo Studio, the fastest mobile app-building platform. Bravo converts your designs into fully native iOS and Android apps without coding. Learn more at bravostudio.app Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at AS
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Creator Marketing: The 3-Step Process to Acquire App Downloads
14/03/2022 Duración: 35minDiscover the 3-step process to experiment, validate. and scale your acquisition with creator marketing. Celeb-centric influencers are losing clout due to the eruption of mid-size creators who focus on authenticity and cultivating a genuine connection with their audiences. Brands are spreading their budget (and risk) by working with large numbers of these smaller-but-powerful creators. This is an incredibly effective user acquisition method that can even lead to more predictable results, but doing it efficiently is a whole other ball game. Connect with Jiri : https://www.linkedin.com/in/jirikupiainen/ Learn More about Matchmade : https://matchmade.tv/ Topics Covered: 00:47 - How to get started with a $500 campaign 09:23 - The benefits of working with multiple influencers 11:19 - What kind of content should you create? 15:54 - How to properly track your campaigns 18:33 - When you should use creator marketing 26:04 - Evergreen content 30:40 - Any red flags before choosing a creator SP
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How to Sell Your App (Flippa vs Bluethrone)
09/03/2022 Duración: 21minAre you interested in selling your app? You will get firsthand experience from two developers who sold their apps on each platform. We break down the key differences between selling your app on Flippa or Bluethrone. You will discover what types of apps are meant for both platforms, what's the process, and how much can you expect the sale price to be. For Flippa, I will share my experience from selling my apps and a website. For Bluethrone, we have a developer that sold his app to the company. You can watch this video: https://youtu.be/l2NdcSdknc4 Learn more: https://www.bluethrone.io/ Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you
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How to Come Up With Strong Brand Names
08/03/2022 Duración: 38minIn part 2 of our live stream with Rich Wagstaff, you look at two apps with whacky app names and how you can come up with a name that is app store optimized! Also, can Rich defeat Steve in our dad jokes rounds and can you guess how much Steve weighs? App Audits: https://apps.apple.com/cz/app/rsltn-resolutions-planner/id1575230351 https://apps.apple.com/au/app/10w2s/id1535607096 Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store. Do you want to create your very own app but do not have programming skills? Check out Bravo Studio, the fastest mobile app-building plat
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How to Optimize In-App Events & In-App Purchases
07/03/2022 Duración: 38minIn this video, we will discuss advanced app store optimization (ASO) strategies to help you maximize your app store listing, increase conversions, and improve retention. Connect with Rich: https://www.linkedin.com/in/richard-wagstaff-406306199/ Check out Rich's apps: https://apps.apple.com/us/app/crossword/id1330947092 https://apps.apple.com/us/app/3-minute-mindfulness/id982502810 Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store. Do you want to create your very own app but do not have programming skills? Check out Bravo Studio, the fastest mobile app-building
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Copy This App Paywall to Increase Your Revenue
02/03/2022 Duración: 07minYou will discover high-converting mobile app paywalls to increase your revenue. You can watch this video: https://youtu.be/-yKfKzlFkEI Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store. Do you want to create your very own app but do not have programming skills? Check out Bravo Studio, the fastest mobile app-building platform. Bravo converts your designs into fully native iOS and Android apps without coding. Learn more at bravostudio.app Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings,
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ASO with data.ai (formerly AppAnnie)
01/03/2022 Duración: 34minIn part two with Gabrielle Bikker, we break down ASO strategies for a text scheduler app and a mobile game with over 1M downloads. Also, you will discover if having keywords to the left of your brand name make a difference? Gabrielle Bikker is the Market Insights Manager at data.ai. App Audits: https://apps.apple.com/us/app/fext-future-texting/id1518706313 https://play.google.com/store/apps/details?id=com.JamieParish.TheWanderer Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store. App acquisition startup Bluethrone has bought mobile apps from more than 100
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Mobile App Market Insights to Help You Succeed in 2022
28/02/2022 Duración: 32minTo help brands and publishers thrive in today’s mobile-first economy, we are excited to share data.ai's new State of Mobile 2022 Report. This report includes the insights you need to know to succeed in 2022. Featuring market trends, industry insights, best practices and top charts spanning 17 industries and 30 markets in an interactive format, to dive even deeper into the data. Discover: - How to decode the secrets to success in the rapidly growing mobile gaming market - Where Gen Z, Millennials and Baby Boomers are opening their mobile wallets - How to capitalize on the 4.8 daily hours spent on mobile and grow your top line - Which apps and games top the charts over 30 markets across the Americas, Europe and Asia-Pacific are winning consumers data.ai: https://www.data.ai/ Connect with Gabrielle Bikker: https://www.linkedin.com/in/gabrielle-bikker-2544845b/ Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training *************** Get your
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How to Find Low Competition Keywords That Convert
23/02/2022 Duración: 16minDiscover an app store optimization tool that I use to find low competition keywords that have high conversion rates. We will be reviewing ASOMobile and how this ASO tool allows us to do keyword research and find high converting keywords that have low competition. Learn more about ASOMobile.net: https://bit.ly/3LGIeOf Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store. App acquisition startup Bluethrone has bought mobile apps from more than 100 developers- from US, Italy, and Russia to Pakistan, Vietnam and India. These developers made an exit, left
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High Growth as Free App or High Margin as Subscription App
22/02/2022 Duración: 27minIn part 2 of the YouTube live stream with Alon Waller, you will discover whether you should go after lots of downloads as a completely free app or should you do a subscription app with high margins? Also, we talk about our early results of A/B testing screenshots on iOS, when subscriptions do NOT work, and what is a good page view to installs conversion rate? App Audits: https://apps.apple.com/us/app/charging-play-sorrylowbattery/id1579537920 https://apps.apple.com/us/app/math-tutor-by-intellecquity/id1090646095 Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the Ap
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How to Value Your App Business
21/02/2022 Duración: 53minIn this live stream, you will discover what determines the value of your business, when is the right time to sell your app, and what platform you should use (Flippa vs Buyer vs Broker). Today's guest has helped over 100 developers to liquidate their assets and focus on their passion - making more apps. Over the past 4 years, they've been buying successful apps, in both App Store and Google Play platforms. Learn more: https://www.bluethrone.io/ Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS Want to boost your mobile app’s search visibility on Google Play & App Store? Find hundreds of the most relevant and popular keywords for your app in 1 minute and сreate effective metadata with ASOMobile. Check them out at asomobile.net App acquisition startup Bluethrone has bought mobile apps from more than 100 developers- from US, Italy, and Russia to Pakis