Clicks And Leads | For Entrepreneurs | Digital Marketing | Success Thinking | Being A Digital Nomad

Nicola's been invited to a creative writing group in Stoupa, but in spite of having FIVE business books on Amazon, she's not sure if she's got a novel in her. She's got some ideas though and some advice for those who don't think they are creative... Clicks And Leads is a "tongue in cheek" digital marketing Vzine by entrepreneur, author, podcaster, speaker, Nicola Cairncross. You can also subscribe to the video podcast on iTunes. Resources Mentioned This Week 7 Biggest Facebook Ads Mistakes Video How To Be Everywhere Online Webinar: Register Free NELZEN Music Get Help With All This! Mentoring with Nicola Credits & Links Creative Direction & Video Editing PhoebeSoremekun.com Intro Music Pool Cosby Incidental Music Ocean | Zack Nash Dreams | Joakim Karud Cookie | X I X X Could You | Dyallas Drone footage of The Mani Georgios Ser-Aouas Check out more videos on my channel

Today Nicola is broadcasting from a tiny hidden beach in Stoupa, sharing something she's learned from James Schramko, which is that, in order to have a successful online business you need an "offer that converts". Seems obvious but in the excitement of setting up her new Membership site, she managed to forget this and doesn't want you to do the same! Clicks And Leads is a "tongue in cheek" digital marketing Vzine by entrepreneur, author, podcaster, speaker, Nicola Cairncross. You can also subscribe to the video podcast on iTunes. Get Help With All This! Mentoring with Nicola Credits & Links Creative Direction & Video Editing PhoebeSoremekun.com Intro Music Pool Cosby Incidental Music Translucent Groove | NELZEN Midnight | Peter Kuli Drone footage of The Mani Georgios Ser-Aouas Check out more videos on my channel

Today Nicola is broadcasting from a secret love seat, talking about how, if your thoughts control your feelings and your feelings control your actions, you'd better get a grip on your thoughts pronto. No chickens in this one - sorry! Clicks And Leads is a "tongue in cheek" digital marketing Vzine by entrepreneur, author, podcaster, speaker, Nicola Cairncross. You can also subscribe to the video podcast on iTunes. Some of the insights shared in this week's Vzine... This week has been a bit disappointing. I haven't had the reaction I wanted to the whole sequence I'd set up, inviting people to join my membership site. It's been a slow, steady trickle rather than a flood, which I would have liked. When you consider I've got a mailing list of three and a half thousand people, you could have expected a little bit better of a conversion. I expected a bit better of a conversion, my thoughts expected a bit better of a conversion. When there's the steady trickle only I felt disappointed, which then dictates how I a

Today Nicola is broadcasting from Bar360 in Stoupa, rambling round Neochori, chicken spotting (always!) and talking about viral videos. Clicks And Leads is a "tongue in cheek" digital marketing Vzine by entrepreneur, author, podcaster, speaker, Nicola Cairncross. You can also subscribe to the video podcast on iTunes. Some of the insights shared in this week's Vzine... Today I want to talk to you about something that literally has just in the last half hour happened. It's a good story because it's about how you set goals in business and how you sometimes, well I do, get disappointed if you don't achieve them. That actually was a recurring thing in my early life. I didn't set goals because I was scared of the disappointment I would feel if I set goals and didn't achieve them. What I wanted to talk to you today, from there we were just talking about on the Own It podcast yesterday, and Judith and I were having a long discussion about it and that episode will be out next week. When you see this Vzine, you'v

I'm joined by Margaret Wright who is chief Flip Chick at FlipChickCoaching.com. Margaret is a speaker, best-selling author, philanthropist, business owner, and one of the most sought after real estate investing consultants. By developing a simple and easy to understand system, laser focused on building generational wealth, she has helped countless individuals learn how they can divorce their day job and never have to live pay-check to pay-check again. She has been profiled and featured on The Wall Street Journal, ABC, NBC, and many more. Margaret Wright, The Flipchick Nicola: Margaret's passion is to help other people realize their full potential. She is the founder of Kyuki-Do Wasi, home for teen moms, and she started the home in Peru in early 2013. I hope we're going to hear all about that because I know you've just been down there, haven't you Margaret? So welcome to the call. Margaret: Thank you. Nicola: It's lovely to talk to you again. The last time I saw you, we were sitting on sun-beds in Grand T

Surveying 650 business owners, Nicola discovered the "3 Biggest Marketing Challenges" business owners face and what you can do about them!). She also takes you on a super-fast tour of a surprisingly trendy supermarket - Katerina's Seaside Branch. Clicks And Leads is a "tongue in cheek" digital marketing Vzine by entrepreneur, author, podcaster, speaker, Nicola Cairncross. You can also subscribe to the video podcast on iTunes. Some of the insights shared in this week's Vzine... Okay, so this week, I want to tell you the three biggest challenges that my survey threw up that business owners face with marketing their own businesses online. As you can see, I've had quite a number of responses — 650, to be precise — and I've gone through them all with three or four highlighter pens, that was good fun, and I divided them up into mindset challenges, marketing challenges, and money challenges around the whole marketing issue. So, I'm just going to whiz through them quickly, and I hope it'll be helpful for you. S

Today Nicola is talking about the importance of entrepreneurs being optimistic versus pessimistic aka "realistic" and how, if you are a natural pessimist it's probably not your fault and the good news is that you CAN change and become a entrepreneurial success just by watching your language! Clicks And Leads is a "tongue in cheek" digital marketing Vzine by entrepreneur, author, podcaster, speaker, Nicola Cairncross. You can also subscribe to the video podcast on iTunes. Some of the insights shared in this week's Vzine... I've been launching the study group of my pivot point program, which is where I take people through in six weeks, how to completely revolutionize your business marketing as I have done, or is especially good if you're launching a new business. How to get an app, how to get a book out, how to get a podcast going to create content that can be leverage to get you everywhere online. If you haven't seen the emails about that, just email me at Nicola@NicolaCairncross.com and I'll send you th

Today Nicola is playing with her new drone and also talking about how to get started with an online business even if you don't have anything to sell yet. Clicks And Leads is a "tongue in cheek" digital marketing Vzine by entrepreneur, author, podcaster, speaker, Nicola Cairncross. You can also subscribe to the video podcast on iTunes. Some of the insights shared in this week's Vzine... One of the first questions I get asked by people who are just getting started online is what do I sell? If you don't have an actual product that you've created or invented or something that you love to make, then you can feel a little bit overwhelmed with the choice of things that you can do to make money online. You've got to have something to sell. That's one of the basic things, and it's actually one of the things that I come across most often people don't have. If you don't have something to sell yourself, what are the kind of things that you can sell? Well, it's going to be a product, a service, or an information pr

In this episode I show you round our Greek gaff, talk about how you have to "get over" yourself if you want to create content and finally share what's on the blog and the podcast this week. Next week, drone flying! I hope you enjoy it and all constructive comments and suggestions are welcome. See below and at the end of the video for all credits etc. Clicks And Leads is a "tongue in cheek" digital marketing Vzine by entrepreneur, author, podcaster, speaker, Nicola Cairncross. You can also subscribe to the video podcast on iTunes. Some of the insights shared in this week's Vzine... So, I've come out into the garden to talk to you today about perfectionism, because we've just released the first issue of the e-zine. And I'm not a young, good-looking, thirty something person, who is traveling around the world, who is having a lovely time and looks gorgeous all the time. So, one could argue, who would want to watch a video about someone who's living in one place, albeit a different country, and who is not perf

I'm delighted to be joined by Dan Norris, whose book "The 7 Day Startup" had a tremendous impact over on this side of the pond when it was released. Dan is an award winning content marketer and the author of the bestselling business books "The 7 Day Startup", "Content Machine", "Create Or Hate" and "Operation Brewery".  If you haven't read "The 7 Day Startup" and you're interested in business, go and get it now. It's amazing. The Dan Norris Interview Nicola: In June 2014, after failing at entrepreneurship for seven years, he founded WPCurve.com, a worldwide team of WordPress developers providing unlimited small fixed and support 24/7 for $69 a month. It became profitable in just 23 days and 14 months later has 21 staff, 500 customers, and continues to grow at 15-20% a month. Dan is a passionate content marketer and has created 600 plus pieces of content around entrepreneurship, WordPress, and online marketing. In 2013, he was voted Australia's best small business blogger by the readers of Telstra's Smarter

Here's the first of what will hopefully be a weekly Clicks & Leads vzine - so much more exciting that a boring old ezine eh? In this episode I share my thoughts on the reasons for doing this, talk about what to do if you don't have any money at all (and why that shouldn't hold you back) and finally share (from my cosy bed, it's freezing here) what's on the blog and the podcast this week.  You'll also get insights into what it's like to live and work in Greece. Clicks And Leads is a "tongue in cheek" digital marketing Vzine by entrepreneur, author, podcaster, speaker, Nicola Cairncross. You can also subscribe to the video podcast on iTunes. Some of the insights shared in this week's Vzine... So today, I'm going to be talking about being resourceful versus having resources, because I've had a couple of emails from people who have said, as a response to my nine word e-mail, which is a Dean Jackson thing which you send once people have been through your entire autoresponder series and not bought anything, or

Recently I got to interview one of my all-time business mentors, Rich Schefren. I've been working through Rich's coaching program since 2006 and ironically we had this podcast interview fixed up for months. Then I ended up, by sheer fluke, going to Florida to work with him just the weekend before this podcast interview happened. In this one, we throw away the agenda, and I just let Rich tell his story and share his wisdom. I really hope you enjoy it as much as I did. Nicola: Today I'm delighted to welcome a man who has made the biggest difference to not only my business life, but now the rest of my life, too, thanks to his groundbreaking transformation weekend I attended in Delray Beach, Florida. Rich Schefren has completely changed the way I think about everything. He is an author, entrepreneur, internationally known business consultant, who's helped thousands of people build the online business of their dreams, including many household names online. A lifelong entrepreneur himself, Rich built his first