Bulletproof Dental Practice

Text ‘bulletproof’ to 33777 to stay in the know about all things Bulletproof, and buy the book HERE! Use code BULLETPROOF for 10% Discount on all Whitespark Products! Bulletproof Dental Practice Podcast Episode 170 Hosts: Dr. Peter Boulden Guest: Darren Shaw Key Takeaways Introduction Change In Online Marketing Local Search Defined Components of Local Seo NAP Consistency Address Normalization Proximity Factor Sentiment Analysis Keywords In The Reviews 80/20 Rule Shift From Basic Listing Google Post Review Growth In Google Google Vs. Yelp Google Guarantee Badge References Whitespark Whitespark’s Review Checker Whitespark’s Google Review Link Generator HERE is a direct link to the summit checkout with a 100% off promo code! Tweetables In order to rank in the local pack, you cannot ignore your organic site. Darren Shaw (Google) Every hundred feet you’ll get a different result. Darren Shaw Only 2% are using the product feature of GMB. Darren Shaw

Text ‘bulletproof’ to 33777 to stay in the know about all things Bulletproof, and buy the book HERE! Bulletproof Dental Practice Podcast Episode 169 Hosts: Dr. Craig Spodak & Dr. Peter Boulden Guest: Dr. Tim McNamara   Key Takeaways Introduction Going from One to Two Is Really Difficult Not Step And Repeat Leverage Your Fixed Assets Scale Talent Not Resources Look At Your Revenue Entrepreneur Vs. Freelancer Be Self-aware Find A Future Partner Create An SOP Be Prepared Financially The Allure of The Office Across Town Functional Ownership Diversify Your Earnings Know How Much You Make Happiness Is Equated To Progress Find The Right People Identify SWOT With Your Team GAP Analysis In The Next Episode References  Dr. Tim McNamara Tweetables You’re a maverick, producer. Dr. Craig Spodak If you don’t have a talent pipeline, you don’t have scale. Dr. Peter Boulden Understand the CEO responsibilities and the provider responsibilities. Dr. Tim McNamara Being a clinician is much more difficult than being a s

Text ‘bulletproof’ to 33777 to stay in the know about all things Bulletproof, and buy the book HERE!  Bulletproof Dental Practice Podcast Episode 168 Host: Dr. Peter Boulden and Dr. Craig Spodak Guest: Mike Michalowicz Key Takeaways Introduction Differentiate Yourself  Outmarketing Your Competition Reticular Formation  DAD (Different Attracts Direct) Unique Offers Trust Through Commonality Eradicate Entrepreneurial Poverty Entrepreneurial Mission Business Intention Pay Yourself First Principle Different Is Better References Entrepreneurship Made Simple Fix This Next: Make the Vital Change That Will Level Up Your Business Clockwork: Design Your Business to Run Itself Surge: Time the Marketplace, Ride the Wave of Consumer Demand, and Become Your Industry's Big Kahuna Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine The Pumpkin Plan: A Simple Strategy to Grow a Remarkable Business in Any Field The Toilet Paper Entrepreneur: The tell-it-like-it-is guide to cleaning up

Text ‘bulletproof’ to 33777 to stay in the know about all things Bulletproof, and buy the book HERE! Bulletproof Dental Practice Podcast Episode 167 Hosts: Dr. Craig Spodak & Dr. Peter Boulden Guest: Dr. Paul Homoly Dr. Homoly has set up a 15% discount code for both the "Making It Easy" and "Case Acceptance Skills For New Dentists" online courses for Bulletproof listeners! Here is how to get your discount code:  Go to www.paulhomoly.com/homoly-online-learning/ Click either Learn More and Enroll for Making It Easy OR Case Acceptance Skills For New Dentist Click Enroll Now Choose 6 months membership ~ Enroll Now (US version) Click ADD COUPON ~ enter BPROOF15 & click apply.   The discount will be added to the cart Continue filling out the registration form Key Takeaways Introduction Complete Care And How Dentist Are Afraid To Ask For What They Want Statistics on Fear of Recommending Complete Care To Patients Changes Due To COVID-19 New Responsibility For Dentists How To Recommend Complete Care Withou

Text ‘bulletproof’ to 33777 to stay in the know about all things Bulletproof, and buy the book HERE! Bulletproof Dental Practice Podcast Episode 166 Hosts: Dr. Craig Spodak & Dr. Peter Boulden Key Takeaways: Introduction Right or Wrong Way to Ask for Help or Advice “Pick Your Brain”  Be Specific with Your How Proximity Symbiosis Crabpot Friends Reciprocity Welcome New Relationships References The Tyranny of How Proximity is Power - Tony Robbins TweetablesThere is no hack for hustle.  -Dr. Peter Boulden The best formulas cannot substitute for iconic relationships. -Dr. Peter Boulden Your network is your net worth. -Dr. Peter Boulden Put it on benefitted verbiage. -Dr. Peter Boulden In the absence of understanding, we make an excuse. -Dr. Craig Spodak Reciprocity + Proximity = Relationship -Dr. Craig Spodak Be discerning with your friends. -Dr. Craig Spodak         Get close and be kind. -Dr. Craig Spodak If you want value, be valuable. -Dr. Craig Spodak

Text ‘bulletproof’ to 33777 to stay in the know about all things Bulletproof, and buy the book HERE! Bulletproof Dental Practice Podcast Episode 165 Hosts: Dr. Craig Spodak & Dr. Peter Boulden Guest: Dr. Brady Smith Drilled with Dr. Brady podcast Key Takeaways: Introduction Staff Vs. Team Free Lunch Rewards and Consequences Referrals Charitable Works Anger and Negativity Dental Consultancy Ask The “Why?” Self-awareness Learning For Personal Growth Declaration Of Change Future Collaboration With Dr. Brady ReferencesDrilled Podcast Who by Geoff Smart and Randy StreetThe Joe Rogan Experience Podcast:BertcastJordan Belfort Tweetables Staff is an infection. Words are power. -Dr. Peter Boulden Close enough is not good enough. -Dr. Peter Boulden Long term reward can turn into expectation. -Dr. Craig Spodak If you're around anything long enough, even the most special thing, you'll take it for granted. -Dr. Craig Spodak You can't win them all. -Dr. Brady Smith Every human being is a potential person that we cou

Text ‘bulletproof’ to 33777 to stay in the know about all things Bulletproof, and buy the book HERE! Bulletproof Dental Practice Podcast Episode 164 Host: Dr. Peter Boulden Key Takeaways ● Introduction  ● Trying to Find Balance  ● Creating a System with “Pre-Blocks”  ● The Myth of Time  ● Prioritization  ● Decision Fatigue  ● On Being a “Morning Person”  ● Conclusion  References  Bulletproof Dental Practice Tweetable  “Time really cannot be managed, it moves on and all we can do is schedule  accordingly and have personal management amongst that time.” Dr. Boulden  “Prioritization and pre-blocking are a great way to feel balanced yet  effective yet literally moving the needle always in your life.” Dr. Boulden   “We expand or contract our efficiency to the time we are allotted.” Dr.  Boulden

Text ‘bulletproof’ to 33777 to stay in the know about all things Bulletproof, and buy the book HERE! Visit www.BulletproofSwot.com for your free template!  Bulletproof Dental Practice Podcast Episode 163 Host: Dr. Peter Boulden Key Takeaways Introduction Set aside time for SWOT Analysis Sample template for SWOT Analysis Strengths defined Weaknesses defined Opportunities defined Threats defined Bulletproof Ecosystem References Bulletproof SWOT Template Tweetable We as owners can be myopic of what we think the problem is. - Dr. Peter Boulden Awareness is key, execution is just secondary. - Dr. Peter Boulden Place yourself in a place of abundance not of scarcity. -Dr. Peter Boulden Awareness is a powerful thing! -Dr. Peter Boulden

Text ‘bulletproof’ to 33777 to stay in the know about all things Bulletproof, and buy the book HERE! Bulletproof Dental Practice Podcast Episode 162 Hosts: Dr. Craig Spodak & Dr. Peter Boulden Guest: Perrin DesPortes IntPerrin DesPortes, Jr. ​ is a co-Founder and Partner of TUSK. He has over 25  years of leadership, sales, operations, and P&L management experience in the  dental industry, having rebuilt and successfully led 3 different businesses  for Patterson Dental Supply.  TUSK ​Partners ​ provides industry-leading resources to group dental practices and DSOs. They combine over 50 years of experience with a progressive vision  to create the greatest value and impact for their clients. TUSK helps their  clients START, GROW and ultimately SELL their group dental practice or DSO. Key Takeaways  ● Introduction  ● The Founder’s Dilemma       ○ Aspirations to Own Multiple Practices       ○ How Do I Work Myself Out of the Chair?       ○ Getting Paid from Your Practice            ■ Clinical            ■

Text ‘bulletproof’ to 33777 to stay in the know about all things Bulletproof, and buy the book HERE! Bulletproof Dental Practice Podcast Episode 161 Hosts: Dr. Craig Spodak & Dr. Peter Boulden Guest: Perrin DesPortes IntPerrin DesPortes, Jr. ​ is a co-Founder and Partner of TUSK. He has over 25  years of leadership, sales, operations, and P&L management experience in the  dental industry, having rebuilt and successfully led 3 different businesses  for Patterson Dental Supply.  TUSK ​Partners ​ provides industry-leading resources to group dental practices and DSOs. They combine over 50 years of experience with a progressive vision  to create the greatest value and impact for their clients. TUSK helps their  clients START, GROW and ultimately SELL their group dental practice or DSO. Key Takeaways  ● Introduction  ● TUSK Podcast & Origins  ● Hitting the Debt Funding Wall  ● Retaining Top Talent       ○ Recruiting       ○ Motivating and Retaining  ● Pathway to Equity/Associates  ● Increasing the Val

Text ‘bulletproof’ to 33777 to stay in the know about all things Bulletproof, and buy the book HERE! Bulletproof Dental Practice Podcast Episode 160 Hosts: Dr. Craig Spodak & Dr. Peter Boulden Key Takeaways  ● Introduction  ● Dr. Boulden Issues an Apology  ● Your Last Dance  ● Pandemic Proof  ● Amplification  ● Writing Your Next Chapter  ● Vision Practices  ● See it for Yourself  ● My Life is Dope and I Do Dope Sh!t  ● Story of the Bear  ● What Does My Last Dance Look Like?   ● Bellus3D  ● Go Boldly  ● SWOT Analysis Template - NEXT PODCAST!  References  “The Last Dance” documentary   “Happy Together” Youtube channel ​   The Top Five Regrets of the Dying​ by Bronnie Ware Bellus3D Tweetable  Make a mission that’s bigger than you and your dental practice. -Dr. Spodak  There needs to be a bigger voice. -Dr. Spodak   Happiness is not the absence of problems. Happiness is better quality problems. -Dr. Boulden   SHOCKAROO. -Dr. Boulden  What are the skill sets we want to put in our last dance? -Dr. Boulden  

Text ‘bulletproof’ to 33777 to stay in the know about all things Bulletproof, and buy the book HERE! Bulletproof Dental Practice Podcast Episode 159 Hosts: Dr. Craig Spodak & Dr. Peter Boulden Guest: Dr. Miguel Stanley Key Takeaways  ● Introduction  ● COVID Effects and Changes  ● Reprogramming Marketing to Safety  ● Accommodating Patients  ● Empathetic Leadership and Struggles  ● Slow Dentistry in Covid       ○ Cleaning Floors       ○ Top-Down       ○ Disinfecting Packages and Contents       ○ PPE        ○ Contactless Hand Washing       ○ Downsizing Operatories       ○ Virtual Front Desk       ○ Mouth Rinse/Gargle       ○ Iodine Spray       ○ 60% Capacity       ○ Aerosols       ○ PrePaid Appointments   ● Quality Practices   ● PPP, COVID Models and Protocols  ● Supplements  ● Getting Back to Work  ● Creating a Fund to Market the Importance of Dentistry  ● Craftwork  ● Smart Controls at Work  ● Trading Short Term Greed for Long Term Greed  ● Changes   References  Covid Relationship to Slow Dentistry ​ Sap

Text ‘bulletproof’ to 33777 to stay in the know about all things Bulletproof, and buy the book HERE! Bulletproof Dental Practice Podcast Episode 158 Hosts: Dr. Craig Spodak & Dr. Peter Boulden Guest: Dr. Tim McNamara Key Takeaways ● Introduction  ● Signage & Visibility  ● Brand Recognition  ● Marketing & Rent        ○ Invisible Strings  ● Opportunities and Silver Linings       ○ Mindset       ○ Consolidation       ○ Cash Flow Matters       ○ Bitcoin  ● The Value of a Business       ○ Ebitda & Net Profit  ● Habitual Ownership   ● Pivoting  ● Freelancing & Entrepreneurship       ○ What Lights You Up  ● Grow in the Dip  ● EGO  ● Make Sure What You’re Buying Makes Sense  ● Moving the Needle in your Happiness  ● Your P&L is your Freedom  ● Sniff Out the Bullsh!t  ● Dr. Tim McNamara Part 2 Coming Soon!  References  TUSK podcast  Tweetable  Visibility is key. -Dr. Boulden   Dentists see the micro, not the macro. -Dr. Spodak   Business is opportunity. -Dr. Tim McNamara   Dentistry provides

Text ‘bulletproof’ to 33777 to stay in the know about all things Bulletproof, and buy the book HERE! Bulletproof Dental Practice Podcast Episode 157 Hosts: Dr. Craig Spodak & Dr. Peter Boulden Guest: Laura Hatch  Key Takeaways   Introduction Front Office Rocks Importance of Front Office Team “Walk a Mile in My Shoes” Challenge We’ve Always Done it That Way  Ideal Time for New Patient Call Questions from a Patient’s Perspective Delivering Happiness Potential New Patient Calls Respect the Phone, A Butt in a Chair The Dual Close Training, Guidelines, Scripting  Systems & Speaking from your Heart Dentists: Being Vulnerable, Being Leaders, Growing and Teaching The “Why” Importance of Training References Front Office Rocks  Delivering Happiness book by Tony Hsieh  Tweetable If you don’t have bats, you can’t hit a homerun. -Dr. Boulden In the absence of a system, people will create their own. -Dr. Boulden The experience starts before the first phone call. -Laura Hatch Give your team a reason to love you

Text ‘bulletproof’ to 33777 to stay in the know about all things Bulletproof, and buy the book HERE! Bulletproof Dental Practice Podcast Episode 156 Hosts: Dr. Craig Spodak & Dr. Peter Boulden Key Takeaways   ● Introduction  ● Luck & Talent  ● 4 Types of Luck       ○ Blind Luck       ○ Luck from Hustling       ○ Luck from Preparation       ○ Luck from Unique Character  ● Being Wealthy  ● “And Then What?” Exercise  References Naval’s Types of Luck  Tweetable   Talent is overrated, hard work is what matters. -Dr. Spodak   Making money isn’t about luck, it’s about becoming the type of person that  makes money. -Dr. Boulden  Fear is sometimes a great motivator. -Dr. Boulden  Being wealthy is living on less than you earn. -Dr. Spodak

Text ‘bulletproof’ to 33777 to stay in the know about all things Bulletproof, and buy the book HERE! Bulletproof Dental Practice Podcast Episode 155 Hosts: Dr. Craig Spodak & Dr. Peter Boulden Key Takeaways  ● Introduction  ● Multiple Offices   ● Driving Traffic to Individual Assets is Difficult to Manage Versus  Aggregating   ● Same Brand, Individual Site; Different Brands, Different Sites   ● Stock Photos Versus Actual Patient Photos  ● Picture of You & Your Team on Your Website  ● Digital Fingerprint  ● Remove Barriers by Adding Pictures of Team, Pictures of Office(s),  Pictures of Doctors, Sterilization, & Videos of Team, Doctors, and  Office(s)  ● Authenticity of Messages   References  Bulletproof Summit    Atlanta Dental Spa site (Dr. Boulden)    Spodak Dental Group (Dr. Spodak)    Tweetable  Do you want a branded house or do you want a house of brands? -Dr. Spodak

Text ‘bulletproof’ to 33777 to stay in the know about all things Bulletproof, and buy the book HERE! Bulletproof Dental Practice Podcast Episode 154 Hosts: Dr. Craig Spodak & Dr. Peter Boulden References  The Ultimate Sales Machine by Chet Holmes  The Subtle Art of Not Giving a F@#k by Mark Manson   Built to Sell by John Warrillow   A New Earth by Eckhart Tolle    Extreme Ownership by Jocko Willink and Leif Babin    Bulletproof Dental Practice by Dr. Craig Spodak & Dr. Peter Boulden 

Text ‘bulletproof’ to 33777 to stay in the know about all things Bulletproof, and buy the book HERE! Bulletproof Dental Practice Podcast Episode 153 Hosts: Dr. Craig Spodak & Dr. Peter Boulden Guest: Dr. Simon Chard Key Takeaways   ● Introduction  ● Dr. Chard’s Background  ● British Academy of Cosmetic Dentistry  ● PARLA toothpaste tablets  ● A Touchy-Feely Moment with Craig  ● Meditation, Prayer, & Positive Self Talk  ● Dealing with Negative Life Events and Negative Self Talk  ● Unity Across the World and Other Positives During Coronavirus Crisis  ● Dr. Chard’s Plan Post-Covid  ● On Dentistry and Mental and Physical Health   ● Comradery Amongst Dentists  ● When Inevitable Things Go Wrong in Medicine  ● Closing   References  PARLA toothpaste tablets  The Millennial Whisperer by Chris Tuff on Amazon    Tony Robbins seminars ​  Headspace app​  Inside The Pain-Body by Eckhart Tolle      A New Earth: Awakening to Your Life’s Purpose by Eckhart Tolle Words of Wisdom about COVID-19     Black Box Thinking

Text ‘bulletproof’ to 33777 to stay in the know about all things Bulletproof, and buy the book HERE! Bulletproof Dental Practice Podcast Episode 152 Hosts: Dr. Craig Spodak & Dr. Peter Boulden Guest: Nathan French Key Takeaways  ● Introduction  ● Nathan’s Start in Marketing  ● Marketing in Dentistry       ○ Storytelling       ○ You Are the Guide, the Patient is the Hero       ○ Survive and Thrive Filter  ● Videography       ○ Video is the Best Way to Capture People’s Attention       ○ Best Way to Remarket & Establish Multiple Touch Points with  Audience       ○ Opens Doors to Alternative Marketing Strategies       ○ Authenticity and Your Phone as a Production Studio       ○ YouTube Ads  ● Advertising and Brand Awareness  ● Getting Comfortable with Yourself in Videos       ○ Think of Yourself as Serving Others       ○ Write 3 Talking Points Prior to Recording       ○ Get to the Point  ● Testimonials  References  Summit 2020    Storybrand Marketing  Bulletproof Discounts  AlphaGo documentary Attention

Text ‘bulletproof’ to 33777 to stay in the know about all things Bulletproof, and buy the book HERE! Bulletproof Dental Practice Podcast Episode 151 Hosts: Dr. Peter Boulden & Dr. Craig Spodak Guest: Patrick MacLellan – Merchant Cost Consulting Key Takeaways: How can you plan to hit the ground running when current pandemic is over? Merchant Cost Consulting helps you evaluate your merchant processing company and analyze what they’re charging you in fees Now is the time to tighten down and get lean & mean Merchant services are very deceptive, they’re designed to confuse and obfuscate Fees tend to increase 3-4x per year, nobody has the bandwidth to keep checking MCC does all the legwork and negotiation with the merchant processor They’ll negotiate reduction in fees going forward, and will also obtain refunds for situations you’ve been overcharged Then they police & audit monthly statements to ensure against fee-creek MCC is only compensated when clients save money MCC splits savings 50-50 – for Bul