Sinopsis
Liz Theresa helps you launch and build online businesses they love! This weekly podcast helps entrepreneurs overcome the mental, financial, and emotional hurdles of starting or scaling a business by sharing personal stories and valuable pieces of advice from guest experts. Liz on Biz covers topics including but not limited to life, lifestyle, the choices you make, finding your purpose, personal brand advice, copy, writing professionally, copywriting, blogs, blogging, branding, going viral, content creation, social media, and online marketing.
Episodios
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E92 – Matt Javit – Leaving Your Job to Travel
25/06/2018 Duración: 36minMatt Javit is the founder of PassportJoy.com. He recently hit pause on his extraordinarily successful career to travel the world full-time with his wife. Useful links: Passport Joy Website Passport Joy Podcast Passport Joy on Facebook As A Man Thinketh (Book on Amazon) Show notes: How he grew up as a child of someone in the military. “I’m a big write-down-your-goals kind of guy.” Made the decision to travel in March 2016 and started making choices to make it come true. How he handled the prep financially. “You feel so much better when you’re providing value in the world.” On goal setting. “The only book I brought with me is As a Man Thinketh.” Our thoughts are what become our reality. “We can become who we want to become. We just have to make the right decisions to get there.”
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E91 – Laurel Ryan – Designing Jewelry People Love
18/06/2018 Duración: 31minLauren Ryan founded Nautically Northern in 2016 after moving to Cape Cod. Their bracelets and necklaces are designed to help you show off what means the most to you. Each item is hand stamped which makes them all unique. No two are ever alike. For every item sold Nautically Northern donates $1.00 to the American Red Cross. Useful links: Nautically Northern (Website / Store) Nautically Northern on Instagram Show notes: Why she started her business (and the business she *almost* started) How to get your product into stores Her biggest goal for the business Trade show experiences Creating products people like Why people love these cuffs
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E90 – Michelle Keinan – How to Know What You Want (And Actually Get It)
11/06/2018 Duración: 39minMichelle Keinan is the founder of Radically Selfish and the co-founder of City Wellness Collective—an empowered community of healers growing strong, thriving practices—and a power guide teaching women to become magnets for everything they desire. With a background in marketing, Michelle wasn’t always focused on this kind of groundbreaking work. She had that defining moment others dream of, the moment when she realized what she was truly called to do. Useful links: Radically Selfish (Website) City Wellness Collective (Website) Radically Selfish (Instagram) Show notes: “The life I was living wasn’t really for me.” “It always felt like I was missing something.” What is the thing you “steal away” to do? Thinking about what you want versus what you don’t. Saying yes to yourself doesn’t always mean blowing up your life. How to Reconnect to Your Intuition “The fear of what you’re afraid of is worse than the actual thing you’re afraid of.̶
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E89 – Amber Runyon – How to Solve Sex-Trafficking: Start a Candle Company
04/06/2018 Duración: 32minAmber Runyon is the founder of Eleventh Candle Co., a social enterprise in Columbus, Ohio partnering with Legacy to redeem, restore, empower and equip those vulnerable to human trafficking, abuse, exploitation and addiction. A once trafficked woman in Columbus, Ohio is employed while a village in Ethiopia is supported and orphaned children there are welcomed into homes when you purchase their products. Useful links: Eleventh Candle Co. – Save 25% with code LIZBIZ Eleventh Candle Co. on Facebook @EleventhCandleCo on Twitter @EleventhCandleCo on Instagram Show notes: “No one would ever describe me as sweet.” Amber was originally a nurse involved in social justice work. She shares her story behind her interest in social justice – sex-trafficking. Safe people, safe place, safe purpose – which is the link between addressing sex-trafficking and creating employment opportunities. People don’t know Africa is a continent. “You can’t always choose your chapters.”
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E88 – Linda Ugelow – How to Live Stream on Facebook, Fearlessly
21/05/2018 Duración: 40minLinda Ugelow helps experts, authors and entrepreneurs, overcome the fear and anxiety of speaking online and on stage so they can build their brands, business and thought leadership. With her degree in Expressive Therapies, and 30 years performing experience, she’s been helping people get comfortable in their skin for decades. Although she used to be terrified of speaking publicly, she now delights in storytelling, has emceed a TEDx event and hosts a TV show/podcast, Women Inspired. She’s also been featured in Nylon, Body/Mind/Green, Inspired Coach, and Money Magazine. Useful links: LindaUgelow.com “10 Ways to Get Over the Fear and Feel Fabulous” [FREE guide] Show notes: “I didn’t know I was an entrepreneur until about 5 years ago.” Her experience in dance and homeschooling her child. “I’m hiding behind my kale.” She started using Periscope and discovered her constant lack of comfort with live streaming. “I became my first client.” Fear tells you y
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E87 – Keisha Greaves – Fashion Brand Startup Story
14/05/2018 Duración: 36minKeisha Greaves is the founder of Girls Chronically Rock, an online clothing brand with inspired fashion celebrating Muscular Dystrophy and any chronic illness. Each month, a percentage of proceeds benefits the Muscular Dystrophy Association. Useful links: Girls Chronically Rock (Shop) Girls Chronically Rock (Facebook) Girls Chronically Rock (Instagram) Show notes: Where her desire to start Girls Chronically Rock came from. Her diagnosis. Having a positive attitude. “It’s hard but you can definitely make it work.” What are a couple tough blocks you’ve faced in starting a business specifically in fashion? How Keisha connected with an Instagram influencer and sold tee shirts! Being the MDA Ambassador “I regret not starting sooner.” “If this is something you live and breathe, never give up.” “If you’re passionate, just do it.”
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E86 – Monica Shah – Breakthrough Your Revenue Ceiling
07/05/2018 Duración: 37minMonica Shah is a seven-figure business coach who helps entrepreneurs build businesses that support their ideal lifestyles. After receiving her MBA from the Kellogg School of Management and working in marketing for L’Oreal Paris, Monica left corporate to start her first company – and then her second company, Revenue Breakthrough. She is also the author of Getting Rich: You’re Doing It Backwards and Pause: 52 Questions that Lead to More Money and Time. Useful links: Revenue Breakthrough Marketing Calendar [FREE! You need this!] Revenue Breakthrough [Website] Getting Rich: You’re Doing It Backwards Pause: 52 Questions that Lead to More Money and Time [affiliate link] Show notes: On being recognized out in public for being renown online. Her upbringing with entrepreneurial parents and family members. Entrepreneurial Martyrdom Monica’s 5 Steps to Generating Revenue When is the right time to hire a VA? Eliminating the To Do List Mentality Last words – “Knowing your numbers w
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E85 – Kelly Roach – Sales Secrets You NEVER Even Thought Of
30/04/2018 Duración: 36minKelly Roach is a former NFL cheerleader turned Fortune 500 Executive and now, CEO of Kelly Roach International. As someone who built her business on the side of her corporate job before taking it full time, Kelly then doubled her business when her daughter was an newborn and retired her husband at the same time. In addition to her entrepreneurial success, Kelly is also the host of top-rated podcast Unstoppable Success Radio and the author of the 11x International bestseller UNSTOPPABLE: 9 Principles for Unlimited Success in Business and in Life. She leads online coaching programs and offers private mentoring as well. Show notes: I always test myself and challenge myself to grow. “Entrepreneurship is like a wild jungle. It’s for people who enjoy the hunt.” Grew up living on the poverty line. From a young age, Kelly always had three jobs. “Your disadvantage is your greatest advantage in life.” “When you’re in extreme pain or you’re up late at night, it’s a
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E84 – Kali Hawlk – The Truth About Entrepreneurial Mindset
23/04/2018 Duración: 39minKali Hawlk is a financial writer who focuses on teaching others about mindful living through intentional spending. In addition for writing educational content for Wells Fargo, RBC, Citibank, and others, Kali’s work has appeared on Business Insider, The Shriver Report, Investopedia, Credit Karma, and more. She also runs a marketing firm, Creative Advisor Marketing, that helps financial advisors across the country to create content for their financial planning firms. Kali has been featured on Mashable, Fast Company, Forbes, and was named one of US News’ and World Report’s 37 Personal Finance Experts to Follow on Twitter. She currently blogs at GoingBeyondWealth.com. Show notes: Writing and passion. She credits her press to being aware of who to reach out to and bridging new connections. “I realized from an early age that I didn’t know anything about money.” Her upbringing. “The more you think, plan, and talk about something means you’re less likely to do that same thing.R
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E83 – Lynne Somerman – Magic Money Tips for Entrepreneurs
16/04/2018 Duración: 38minLynne Somerman is the money maven behind The Wiser Miser, where folks feel better about their money with tried and true ideas that go beyond the basics, all in a no-shame safe zone. Helping the self-employed handle that old familiar cash flow rollercoaster is her nerdy specialty. Show notes: Lynne’s weird love of budgeting. “Telling your money what to do is the same as telling your people what to do or delegating tasks.” No one should feel mired down by their feelings about money. Student loans. What’s your money story? How do you become the go-to person to talk to about money? The “You should charge people for this” phenomenon. Hire out for the things that are not the things you really ‘do.’ Marriage and entrepreneurship. Hiring and scaling. Cashflow tips for entrepreneurs! “Whatever you’re paying attention and intention to will grow.” Useful links: Wiser Miser Take the Money Quiz!
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E82 – Chris Dayley – Split-Testing 101
09/04/2018 Duración: 39minChris Dayley is a digital marketing entrepreneur, speaker, and neuromarketer who gets excited about helping businesses learn what their users want on their website, using psychology-based testing and analytics. He started his Conversion Optimization agency Dayley Conversion in 2014, which he later merged with Disruptive Advertising, where he currently works as VP of site testing and optimization. Show notes: When you have a site that can collect data, you need to be trying a bunch of different approaches. Chris shares his background as a college dropout. His journey from SEO frustration into A/B testing. “Don’t dump your money into ads that don’t make sense.” What is A/B testing? How long do you run a test? What testing tools are out there? What testing should be done for “small-time” sites? Homepage Optimization Strategy “We don’t wanna set ourselves up for failure.” DIY Testing Tips How do you get started with testing? (Get the starter’s guide!! L
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E81 – Monica Louie – Creating Effective Facebook Ads
02/04/2018 Duración: 38minMonica Louie is a Facebook Ads Coach + Strategist who helps ambitious online entrepreneurs strengthen their impact and grow their profits by harnessing the power of Facebook ads. She’s also the creator of Flourish with Facebook Ads, a step-by-step Facebook ad system to help bloggers, coaches, and online experts create campaigns that convert! Useful links: Flourish with Facebook Ads (Course) (Use Code LIZ50 to get $50 off!) FREE Guide: Five Questions You Must Answer Before Spending Money on Facebook Ads Monica Louie (Website) Show notes: [3:00] – Where her Facebook ads business came from. [6:30] – That time she paid off $100,000 in debt in 2 years. [9:12] – Her first webinar CPC was THIS amount, which was considered exceptional by experts like Amy Porterfield. [10:24] – “I didn’t wanna act like an expert.” [11:24] – Selling her blog! [14:01] – Monica originally wanted to be a financial advisor. [15:54] – On positioning herself as an expert. [16:33]
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E80 – Giovanna Rossi – Why You Should Stop Trying to Find “Balance”
26/03/2018 Duración: 37minGiovanna Rossi is the President and CEO of Collective Action Strategies, LLC, a consulting firm dedicated to improving the lives of women and families through strategic planning, management and communications. Giovanna is also the Founder of Well Woman Life, which supports women to achieve their highest level of fulfillment and well-being, and the host of The Well Woman show, a radio show on KUNM 89.9fm and a podcast on iTunes. Show notes: [2:00] – Hard to balance time versus responsibilities at home. [5:35] – The importance of putting yourself first. [8:44] – Giovanna shares her story. [13:40] – “Only work with people you like.” [15:01] – “Keep things simple.” [15:45] – What is Well Woman Life? [21:06] – How does burnout show up? [27:06] – What does Collective Action Strategies do? [31:20] – A conversation with an “old-school” CEO on the value of working at home. [34:17] – Her last words. Useful links: Well Wom
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E79 – Danielle Klemm – Key to Branding? STORYTELLING.
19/03/2018 Duración: 37minDanielle Klemm is a Website/Branding Designer + Social Media Manager for Female Small Business Owners Wanting to Share their Message and Be Seen. You can find her with an iced coffee in one hand, and a kickboxing glove on the other. When she’s not training for her first Muay Thai Kickboxing first this year, then she’s passionate about serving the world by helping others see the potential in themselves and their business. She helps her clients showcase themselves in a way that is aligned with their future. Danielle is also the host of The Female Entrepreneur’s Journey Podcast where she brings the ‘real’ back to entrepreneurial reality. Useful links: Danielle Klemm (Website) Danielle Klemm on Instagram Danielle Klemm on Facebook The Female Entrepreneur’s Journey (iTunes) Show notes: [1:12] – Introduction [2:00] – Her journey. [6:36] – She wanted to live a life by design. [9:07] – What do you want your business to be about? (And why this question matters.) [11:15]
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E78 – Shauna Armitage – How to Make Moxie
12/03/2018 Duración: 41minShauna Armitage is the founder of Making Moxie and a CMO-for-hire. All marketing aside, Shauna started her consultancy as a a matter of necessity when her “dream job” proved to be less than dreamy. She quickly realized that although she loved her work, she knew very little about being a business owner…. and figured many other women had similar issues. Making Moxie is an empowering personal statement for people who are ready to take charge, own their own uniqueness, and come forth to create something wonderful for themselves and for others. Useful links: Making Moxie ShaunaArmitage.com (Her Business) Facebook Twitter Show notes: [2:00] – An LOL-worthy introduction to the show [3:45] – Her story to Making Moxie! [5:31] – Why Moxie? [10:30] – Her clients may “look” different, but what they all have in common is… [25:45] – If you were on the show Friends, which “friend” are you? [27:20] – “I truly believe that the only fa
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E77 – Ashley Mason – The Truth About Entrepreneurship (Between Friends)
05/03/2018 Duración: 44minAshley Mason is the founder of Dash of Social. She helps entrepreneurs like you create and execute social media strategies that show people why you’re so incredibly awesome to work with, help you to automate your content so you can spend more time doing the things you love, and grow an engaged and loyal following that JUST CAN’T WAIT to see what content you put out next (it’s true)! Useful links: Dash of Social Dash of Visibility Ashley and Liz’s FB Group – Internet Fame Dash of Social on FB Ashley on Twitter Show notes: [2:30] – How Ashley and I work together. [5:01] – The MISTAKE of learning everything yourself. [7:30] – About setting boundaries with clients. [9:45] – “I don’t have to be around 24/7.” [12:05] – “The Entrepreneur Lifestyle” [18:08] – 4 Hour Workweeks? [19:54] – Dealing with Ageism as a young entrepreneur. [25:30] – Do I need to be on every social channel? [35:00] – Strength comes in numbers.
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E76 – Eric Roberge – How to Create a Monthly Pricing Model
26/02/2018 Duración: 43minEric Roberge is a Certified Financial PlannerTM and the founder of Beyond Your Hammock, a virtual financial planning firm that helps professionals in their 30s and 40s make mindful decisions with their money and strategically use their incomes to achieve financial freedom. Eric is one of Investopedia’s Top 100 Most Influential Financial Advisors, Expertise.com ranked him as one of the Best Financial Advisors in Boston and Financial Advisor Magazine said he is one of the top 10 Young Advisors to Watch. He’s also a member of InvestmentNews’ exclusive 40 Under 40 class of 2016 and one of Wealth Management Magazine’s top 10 CFPs under 36. Eric writes for Forbes, Kiplinger, and MONEY Magazine and has shared his innovative financial planning and money management techniques in the Wall Street Journal, CNBC and the Boston Globe. Useful links: Beyond Your Hammock (Website) Eric’s Facebook Eric’s Twitter Show notes: [4:30] – Didn’t always plan on becoming a CFP, but hated his corporate job. [
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E75 – Erin Wiebe – Naturopathic Doctor, Mom, + Entrepreneur
19/02/2018 Duración: 40minErin Wiebe is a naturopathic doctor and mompreneur whose mission is to help women simplify life and achieve balance so they can reclaim their bodies from the on-going stressors we are all too familiar with in our day-and-age. In her private practice she has a special interest in treating female related hormonal imbalances as well as optimizing gut function, cognitive function, and energy. She also has a special interest in treating children but has come to realize that the health of our children is often a direct reflection of the health of the whole family, especially the health and wellbeing of mom. She has taken this passion for optimizing the health of mothers online and has created a 5 week online wellness program which helps moms implement the key strategies needed to regain their energy so they can live out their purpose and reignite their spark for life. In her free time, you can find her listing to podcasts and webinars on hormones, epigenetics, and digestive health, doing yoga or playing volleyball,
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E74 – Jenn Scalia – The Swift Path to Success
12/02/2018 Duración: 34minJenn Scalia is a visibility strategist for entrepreneurs who want to make an impact. She is THE go-to expert for entrepreneurs who want the world to know their name. This self professed introvert and single mom went from rock bottom to creating a 7 figure business within 3 years. Known for her tough love, no-B.S. style, Jenn helps entrepreneurs overhaul their biggest fears and empowers them to share their message with the world. She is the CEO and Mastermind of Million Dollar Mommy, a company founded to help women across the world reach their dreams and financial goals. Jenn has been featured in Business Insider, Inc. and Forbes.com. Show notes: [3:00] – Jenn’s entrepreneurial journey from working at a premier casino to where she is now. [8:38] – “You have to own it.” [10:00] – On finding a mentor and why it’s important. [13:58] – Be okay with letting people go. (This includes bad clients.) [23:27] – Where she came up with visibility strategist. [26:37]
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E73 – Kayla Sloan – How to Be a Virtual Assistant
05/02/2018 Duración: 36minKayla Sloan is a personal finance and small business expert. She is passionate about helping her audience get unchained from their financial situation and bet on themselves so they can achieve more satisfaction in their professional and personal lives. Show notes: [2:00] – Kayla shares her journey to starting her blog-turned-business. [3:05] – “There’s got to be something else.” [4:21] – Landing her first freelance writing client. [6:30] – How her business evolved into virtual assistance. [10:00] – What is a VA? [20:00] – How to maintain a top down view of your business. [28:22] – When do you invest in delegation? [33:25] – The HUGE mistake she made in her business. Useful links: KaylaSloan.com (Website) Kayla Sloan on Facebook $10K VA (Her Program)