Foxy Property Chat

We had some questions come through from our Instagram Followers, so we thought we’d sit down and have Phoebe and Jake answer them. Questions answered: Q1 - How many people do you have at packups? What is your process? Q2 - What OHS do you follow? Q3 - How do you cold call? Q4 - What do you do on a rainy day when you have installs? Q5 - How do you do so many installs in a day? How long do you usually take for one install? Q6 - Do you do a floor plan before an install? If so, by drawing it up or by eye? Q7 - Recommendations for removing the smell of paint before putting the house on the market. Q8 - Review of August

Hey everyone, Cody here. I felt left out so decided to start my own segment within the Foxy Property Chat Podcast. Here it is. My role at Foxy is all about Marketing and Media so I thought I’d chat to others in the industry about how they are using Marketing to grow their business. My first guest is a friend of mine - Phil Zabaks from Ray White Marsden. Phil and I use to play football together and I’ve seen his videos pop up on social media from time to time so I thought he’d be the perfect first guest. I ask Phil how he got his start in Real Estate and what it takes to be a great Agent. We talk about his background a bit before discussing how he is using social media to sell properties. We also have a few fun games towards the end so ensure to stick around for that. Thanks for listening and I’ll catch you in the episode.

David’s is an interesting story, because the business actually started as a house painting service, and ended up as the first presale makeover service in Brisbane.  They looked after the whole renovation stage (they held the building license) and styled the property for their clients. A couple of years ago David and his business partner decided to part ways, and David continued Brisbane Makeover Co. as a Home Staging specific company, and focuses on high end, high price tag homes.  We talked about how having a business partner helped scale BMC, but then how incredibly difficult it was to split the business up when the time came. And I asked David’s advice for thinking about taking on a business partner. I also asked David the rapid fire questions, and actually gave an answer myself for what is a really weird thing that I love doing. Say hello and give David a follow on Facebook: https://www.facebook.com/BrisbaneMakeover/

 Welcome back for another interview style podcast. This time Jake chats to Tara Sing from Let’s Style Interiors. Tara started her business officially in 2016 and styles properties all over Sydney. They talked about her journey to this point and what got her into the home staging industry.  They also talk quite a bit about interior design qualifications and how useful they are for a home staging professional, and Tara can speak from experience given she’s studied both interior design and teaching in the past. They also spoke about an exciting new project which Tara has just launched which she’s calling her Let’s Give Back project. I’ll let you listen to the episode to hear more about that. And as always Jake finished up with his rapid fire questions. Make sure you give Tara a follow on Facebook and Instagram: https://www.facebook.com/letsstyleinteriors/ https://www.instagram.com/letsstyleinteriors/

We held our third Property Styling Network Event on Wednesday and this time we were fortunate enough to have Jessica Vine from Vine Property Agents and Will Torres from Torres Property come along for an Agent Panel Q&A. They provided a tonne of value for us in the Home Staging Industry, so grab a cuppa, get comfy and enjoy!

We’ve got a great episode lined up for you today! Jake chats to Nicole Heins from Impressions Property Styling. Located in Canberra, Impressions Property Styling are one of the biggest (if not the biggest) Home Staging Companies in the country. Some of what you’ll hear in today’s episode: How the Home Staging Industry has changed over the years How Nicole thinks about team culture The difference between Interior Design and Home Staging What Nicole is looking forward to in the future You can keep up to date with Nicole and Impressions Property Styling via: Instagram - https://www.instagram.com/impressions_property_styling_/ Facebook - https://www.facebook.com/Impressions-Property-Styling-120133094690484/ Website - https://www.impressionspropertystyling.com.au/ 

The whole crew at Foxy have been looking forward to this one and I’m sure they won’t be disappointed. In this episode Jake chats to Tracey Craig from The Boho Bungalow, located on The Gold Coast. They discuss: How Tracey started the business Growing The Boho Bungalow’s Instagram to 115,000 followers in 3 years Knowing your point of difference What the future holds for Tracey and her business (Showroom coming soon!) If you liked the episode be sure to say thanks to Tracey for sharing her knowledge by heading over and messaging her on Instagram - https://www.instagram.com/the_boho_bungalow/ 

Welcome back for another interview style podcast. This time Jake chats to Jessica Dwyer who is the owner of Right at Home Staging located on The Sapphire Coast, NSW. They get into: How Jess has been able to grow her business in a rural location Running a retail business alongside Right at Home Staging Adding an additional revenue stream online As always we hope you enjoyed this episode and hope you took something of value away from it. We have plenty of more fantastic guests lined up, so we’ll see you back here next week! Make sure you give Jess a follow on Facebook and Instagram: https://www.facebook.com/rightathomestaging/ https://www.instagram.com/rightathomestaging/

 Kateena from Club Sandwich Consulting presented at our second Property Styling Network Event. We recorded the video which is up on our YouTube channel and we thought the information was so good that we’d upload the audio to the podcast. Some of our key takeaways include: How to determine whether someone is an Employee or a Contractor Using Fair Work (it’s free) Having contracts and policies in place How to set a good team culture The importance of feedback and communication A massive thanks to Kateena for making the time. If you got some value from this podcast make sure to let Kateena know over on Facebook - club sandwich consulting and on Instagram @ club sandwich co. https://www.facebook.com/clubsandwichconsulting/ https://www.instagram.com/clubsandwichco/

 Kym O’Gorman presented at our latest Property Styling Network Event on the topic of Instagram, specifically for the Home Staging Industry. It was a fantastic presentation, and while their were slides on a screen to go with Kym’s talk, the audio only version is certainly still worth a listen. Kym goes into: Why it’s important to develop a strategy for your audience How to use the different ‘rooms’ of Instagram (Feed, Stories and Live, IGTV and Direct Messages) How to use Hashtags and location tagging The importance of Instagram Stories How and when to post We hope you enjoy this episode - if you do, make sure you say thanks to Kym at kogmarketing on instagram and Facebook.

In this episode Jake chats to Adam from Shift Property Styling, located in Hobart. They get into many interesting topics including: How an experience with dirty laundry was the catalyst for Shift  Adam’s roll in the business An App that Shift have in development What winning the Telstra Business Awards meant for their business Why growth for growth’s sake can be dangerous Let us know what you took away from this episode with Adam. Thanks for listening and we’ll see you back here next week with another episode.

In this episode Jake chats to Bethany Lever from the Little Styling Co, who are located in Smeaton Grange (West Sydney). They talked about many topics including how they got their start in the industry, some challenges they’ve faced over the years and running a business with a newborn baby (Congratulations!).  We had some technical difficulties during the show, but certainly don’t let that stop you from listening to this episode as it is full of some great insights. Thanks for listening and we’ll see you back here next week with another episode.

Chloe and Matt from Stage My Home in Canberra visited Foxy HQ for a day to see how we run our business. We love talking shop with those from the Industry - it's beneficial for all of us.  While they were visiting, Phoebe sat down with Chloe for a chat in our Podcast Studio. Enjoy.

In this episode Jake interviews Imogen Brown from Home Staging Brisbane. He asks about the history of Imogen’s business, her thoughts on the future and the changes she expects over the next 12 month. They spend quite a bit of time on the fact that she likes to put out a lot of content and always has; helping new and early Stagers in the industry and putting out lots of useful and practical information that they can take away. We hope you enjoy this episode. We’ll be back shortly with the next interview podcast.

We received fantastic feedback from our first Live Q&A we decided to do a second. We cover the following topics: - What insurance do we have? - Where do we go to keep up to date with market and supplier information? - Do we meet with Agents immediately prior to an install? - How many hours per week do Jake and Phoebe work? - What inventory system do we use?

While we've posted quite a few episodes to our podcast, we haven't actually introduced it and told you what it's going to be about. Jake does exactly that in this episode as well as telling you a little more about the business and how it came to be. 

At our very first Property Styling Networking Event we ran 2 giveaway competitions. One of giveaways was a $150 gift hamper from Red Rhubarb which Sandra won by volunteering to sit down and have a quick chat with Jake in the new podcast studio. Thanks to Sandra for having a go and congratulations on the prize.

This audio was taken from a presentation given by Jessica Osborn at the inaugural Property Styling Network event on the 22nd May 2019. Jessica presented on the topic of Facebook, with some advice for those in the Property Styling Industry.  You can find the video presentation and links to find more on Jessica via the Property Styling Network Facebook Group -  https://www.facebook.com/groups/2321601648078887/ 

Saskia runs Bluebird Property Styling in Newcastle and was up for a couple of days visiting and exchanging knowledge. Phoebe sat down with Saskia for a quick chat - enjoy.

Phoebe drops some absolute killer knowledge in this Facebook/Instagram Live. Interested in how the Home Staging Industry works and how we've been running our business? This podcast is for you.