Branding Brews Podcast

Who, when, why, and how should you hire for branding and design help? With Joseph Szala of Vigor Branding Find Vigor Branding : Web: vigorbranding.com  //  Twitter: @vigor  //  Instagram: @vigorbranding  //  Facebook: @vigorbranding There’s no question that today’s beer market is bigger than ever. Not only are there more breweries to compete with, but today’s beer drinkers are also more savvy and complex. It’s important that you can stand out amongst the crowd and that you have a clear and unique brand. In order to accomplish this, you likely need the assistance of a professional branding and design expert. One big question, or possible trouble, is how, where, and when do you hire for this help? There is a lot that goes into finding a valuable partnership when it comes to working with someone on your brand. Having a good partnership can really help your brewery and brand grow in ways you may not have imagined. If your starting a new brewery, at what point in planning do you bring on this branding expert? If