Creative Capes
From 0 to the Fastest-Growing Start-Up in Advertising History | Natalie Graeme, Co-Founder of Uncommon
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 1:19:22
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Sinopsis
What is the key to rapid growth? When is it time to expand your team? How should you approach a global expansion? In this episode of Agency Growth Stories, Natalie Graeme, Co-Founder of Uncommon – Europe’s fastest-growing start-up in advertising history, answers these questions and more, as she shares her experience of growing Uncommon from 0 to over 200 employees, working with global brand partners – including ITV, WWF, British Airways and SiriusXM – and creating a memorable brand identity through ingenious PR strategies. Here is what we covered: 00:00:00 - Intro: Who is Natalie Graeme? 00:01:11 - Rapid Fire Question 00:06:11 - Early Days: The Formative Years of Uncommon 00:09:55 - Uncommon’s Studio Model 00:14:35 - Uncommon’s Rapid Growth & Secret to Success 00:23:40 - Uncommon’s Global Expansion &The Strategy Behind It 00:32:23 - Growing Beyond 30 People: When to Hire and How to Structure Your Team 00:44:45 - From 70 to 240 People and How Your Role as a Founder Changes Questions from the A