It's Baton Rouge: Out To Lunch

In today’s hyper-competitive economy, even if you're a sharp business person you need a lot of tools to run a business - from everyday people-management HR skills to social media marketing, and that's not even touching the nuts and bolts of your business itself. To keep up and stay competitive, local business people are turning to specialized sources for help. Jody Mitchell is CEO of Directed Analytics, a Baton Rouge-based company focused on helping businesses with a range of services designed to generate ideas, develop systematic approaches, and come up with scalable solutions to help an organization succeed. Specifically, the firm uses technology and data to come up with new processes, procedures, and ways to measure productivity and performance in areas like accounting, workforce, IT, digital marketing and cybersecurity. Jody co-founded the firm in 2014 and in the years since has seen it grow to help  clients in a range of industry sectors. When you get your business humming along and you're making money,